Corporate social responsibility and employee volunteerism: What do the best companies do?

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• 作者：Cynthia S. Cycyota ; ¹ ; ^{cynthia.cycyota@usafa.edu" class="auth_mail" title="E-mail the corresponding author} ; Claudia J. Ferrante¹ ; ^{claudia.ferrante@usafa.edu" class="auth_mail" title="E-mail the corresponding author} ; Jessica M. Schroeder¹ ; ^{jessica.schroeder@usafa.edu" class="auth_mail" title="E-mail the corresponding author}
• 关键词：Corporate Social Responsibility ; Employee volunteerism ; Stakeholder engagement ; Corporate reputation ; Community involvement ; Organizational Citizenship Behavior
• 刊名：Business Horizons
• 出版年：2016
• 出版时间：May-June 2016
• 年：2016
• 卷：59
• 期：3
• 页码：321-329
• 全文大小：319 K

文摘

Employee volunteerism as a practice of corporate social responsibility aids corporations by strengthening employee satisfaction and retention internally and by strengthening corporate reputations and connections with stakeholders externally. Of particular interest are the specific practices and procedures used by companies to encourage and support volunteer activities of their employees. We reviewed publicly available documents of Fortune's 100 Best Companies to Work For ranking to gain insight into how these best companies practice employee volunteerism and whether they link employee volunteerism to their corporate social responsibility strategy. We propose a connection of the position and importance of employee volunteerism in the corporate practices of social responsibility. Our findings suggest that many highly regarded companies specifically link employee volunteerism to their corporate social responsibility strategy. These companies also utilize similar practices to encourage and support employee volunteerism. We highlight the practices that managers could consider to support their corporate social responsibility efforts and offer several suggestions for future consideration.