During the past 30 years there has been controversy regarding the adequacy of Newton's proof of Prop. 1 in Book 1 of the Principia. This proposition is of central importance because its proof of Kepler's area law allowed Newton to introduce a geometric measure for time to solve problems in orbital dynamics in the Principia. It is shown here that the critics of Prop. 1 have misunderstood Newton's continuum limit argument by neglecting to consider the justification for this limit which he gave in Lemma 3. We clarify the proof of Prop. 1 by filling in some details left out by Newton which show that his proof of this proposition was adequate and well-grounded.