基于企业危机生命周期的竞争情报工作
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摘要
企业针对危机生命周期不同阶段的特征开展竞争情报工作,能够增强企业处理危机的能力,使企业顺利度过危机。文章从企业危机生命周期的概念出发,探讨了企业危机潜伏期、爆发期、蔓延期、恢复期和消除期五个阶段的竞争情报工作,提出了5个阶段的竞争情报工作主要包括危机潜伏期危机意识的培养、危机预警和预控;危机爆发期的危机响应;危机蔓延期的危机沟通和处理;危机恢复期的危机恢复;危机消除期的危机总结和学习。
To carry out the work of competitive intelligence for the characteristics of different stages of the life cycle of enterprise crisis can enhance the ability of enterprises to deal with the crisis and make the enterprises get through the crisis. From the concept of enterprise crisis life cycle, this paper probed into the competitive intelligence work in the five stages of enterprise crisis, such as the incubation period, the outbreak period, the spreading period, the recovery period and the elimination phase. The conclusion put forward the competitive intelligence work in five stages, including the training of the sense of crisis latency crisis early warning and crisis control; the outbreak of the crisis response; crisis communication and crisis spread stage; crisis recovery period of crisis recovery; eliminate the crisis period of the crisis and study.
To carry out the work of competitive intelligence for the characteristics of different stages of the life cycle of enterprise crisis can enhance the ability of enterprises to deal with the crisis and make the enterprises get through the crisis. From the concept of enterprise crisis life cycle, this paper probed into the competitive intelligence work in the five stages of enterprise crisis, such as the incubation period, the outbreak period, the spreading period, the recovery period and the elimination phase. The conclusion put forward the competitive intelligence work in five stages, including the training of the sense of crisis latency crisis early warning and crisis control; the outbreak of the crisis response; crisis communication and crisis spread stage; crisis recovery period of crisis recovery; eliminate the crisis period of the crisis and study.
引文
[1]何海燕,张晓甦.危机管理概论[M]北京:首都经济贸易大学出版社,2006.
[2]王克平.基于危机生命周期的情报保障探析[J].情报理论与实践,2009,32(2):33-36.
[3]危家凤,杨未未.情景分析法在企业危机预警中的应用[J].科技情报开发与经济.2008,18(36):133-134.
[4]祝晓蓓.防患于未然——花旗集团竞争情报预警系统(Citigroup CEW)[J].竞争情报,2006,(1):28-29.
[5]Gibb F,Buchanan S.A framework for business continuity management[J].International Journal of Information Management,2006,(26):128-141.
[6]周玲.危机管理过程中情报工作流程新范式研究[J].情报杂志,2007,(6):48-51.
[7]Bose R.Competitive intelligence process and tools for intelligence analysis[J].Industrial Management&Data Systems,2008,108(4):510-528.
[2]王克平.基于危机生命周期的情报保障探析[J].情报理论与实践,2009,32(2):33-36.
[3]危家凤,杨未未.情景分析法在企业危机预警中的应用[J].科技情报开发与经济.2008,18(36):133-134.
[4]祝晓蓓.防患于未然——花旗集团竞争情报预警系统(Citigroup CEW)[J].竞争情报,2006,(1):28-29.
[5]Gibb F,Buchanan S.A framework for business continuity management[J].International Journal of Information Management,2006,(26):128-141.
[6]周玲.危机管理过程中情报工作流程新范式研究[J].情报杂志,2007,(6):48-51.
[7]Bose R.Competitive intelligence process and tools for intelligence analysis[J].Industrial Management&Data Systems,2008,108(4):510-528.