不同属性资源非使用价值构成比及影响因素——基于跨案例视角
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  • 英文篇名:Non-use value composition ratio and influencing factors in different attributes of resources based on cross-cases perspective
  • 作者:王中可 ; 郭峦 ; 张洁
  • 英文作者:WANG Zhongke;GUO Luan;ZHANG Jie;Business School Guilin Tourism College;Business School Guangxi University;
  • 关键词:条件价值法(CVM) ; 支付意愿(WTP) ; 构成比 ; 影响因素 ; 上巳节 ; 德天瀑布
  • 英文关键词:CVM;;WTP;;composition ratio;;influencing factors;;Shangsi Festival;;Detian waterfall
  • 中文刊名:ZRZY
  • 英文刊名:Resources Science
  • 机构:桂林旅游学院;广西大学商学院;
  • 出版日期:2017-04-15
  • 出版单位:资源科学
  • 年:2017
  • 期:v.39
  • 基金:国家社会科学基金项目(08CJY053);; 广西科学研究项目(KY2015LX588);; 桂林旅游学院研究基金(2014YB08)
  • 语种:中文;
  • 页:ZRZY201704013
  • 页数:14
  • CN:04
  • ISSN:11-3868/N
  • 分类号:141-154
摘要
存在价值、遗产价值和选择价值共同构成了资源的非使用价值,但资源的属性差异是否会对非使用价值构成比产生影响尚存争议,研究此问题既可以从理论的角度平衡资源价值评估中的偏倚,也可以给实践生产管理和政策制定提供导向性。本研究采用双边界二分式引导技术,引入心理认知强度,基于跨案例视角研究不同属性资源的非使用价值构成比及影响因素。研究结果显示:①资源的形态属性和产权安排属性对非使用价值构成比产生显著影响;②基于行为经济学理论研究显示受访者对不同属性资源的认知存在搭便车效应和惩罚效应;③SPIKE模型对高抗议支付研究结果的修正具有积极意义;④在非使用价值的研究中应重点考虑资源属性的差异对其产生的影响。
        In the study of non-use values of resources,existence value,heritage value and option value are three important components;however,the constituent ratio between them and its influencing factors are not clear.This study we adopts the Double-bounded Contingent Valuation Method and introduces The Psychological Cognition Strength Test via a cross-case perspective to calculate non-material cultural heritage resources.Focal objects were the non-use values and its constituent ratio of The Shangsi festival(case 1) and resources which have a transnational coownership attributes;and Detian waterfall scenic area(case 2).We found that according to a Logit model,the willingness to pay per capita of case land 2 is 99.6978 CNY/(person·a) and 92.5152CNY/(person·a).After correction using SPIKE,the data is 73.9511 CNY/(person·a) and 40.9568CNY/(person·a).The higher the protest pay rate is,the more conspicuous the correction effect will be.Research shows that income limitation,the government's inaction and community conflict are main reasons which can lead to protest pay.The Logit(odds)model calculation shows that the bid value design significantly influences the results,and proves the significance of the bid value deviation to CVM research.The income factor has negative flexibility,age factor has a positive effect while educational factors show points alienation.Different from the natural resources which have both entity attributes and property rights only,the non-use values composition ratio of these two cases are approximately equal,in which the option value is minimum.This shows the morphological attributes and property right arrangement of resources have significant influence.Looking at the morphological attributes and property right arrangement attributes of resources has positive significance to non-use value composition ratio.
引文
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    (1)依据随机抽样公式n=(Z2σ2)/E2,在置信区间为95%水平下,Z统计量取值Z=1.96;误差率E不超过5%,σ为标准差,一般取σ=0.5,计算可得最小有效样本量n=384.15≈385。
    (1)计算正WTP样本个体支付强度认知动机归一化统计的样本总体均值,该数据可直接在STATA12.1软件中得到。

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