摘要
新闻的深度报道成本大、周期长,容易受到外部环境和内部机制的双重约束。以媒介融合为背景,以麻城电视台为个案,分析了传统媒体面临的新媒介生态环境,列举了当前基层电视新闻深度报道的现状及问题,从新闻生产、传播路径、机制创新等方面探讨了基层电视新闻的发展思路。
Due to factors such as high cost,long cycle and deep reading,in-depth reports are subject to the constraints of the external environment and internal mechanisms.Taking the media integration as the background,taking Macheng TV as a case,this paper analyzes the new media ecological environment faced by traditional media,enumerates the current situation and problems of in-depth report of grass-roots TV news,and probes into the development ideas of grass-roots TV news from the aspects of news production,communication path and mechanism innovation.
引文
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