社区新零售视角下福州市便利店发展研究
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摘要
以福州市便利店行业为例,以社区新零售为视,针对存在专业管理人才缺乏、行业门店存量不足、运营成本居高不下以及便利店的营商环境欠佳等问题,提出加快行业人才培养、全渠道发展提高存量、智慧型大数据运营以及改善行业营商环境等措施,为便利店行业健康有序发展提供参考。
Take Fuzhou convenience stores industry as an example from the perspective of community new retail, aiming at the problems of lack of professional management personnel, insufficient stock of industry stores, high operating costs, and poor business environment of convenience stores, this paper puts forward some measures such as speeding up the cultivation of industry talents, improving channel development, intelligent big data operation and business environment of the industry in order to provide reference for the healthy and orderly development of convenience stores industry.
Take Fuzhou convenience stores industry as an example from the perspective of community new retail, aiming at the problems of lack of professional management personnel, insufficient stock of industry stores, high operating costs, and poor business environment of convenience stores, this paper puts forward some measures such as speeding up the cultivation of industry talents, improving channel development, intelligent big data operation and business environment of the industry in order to provide reference for the healthy and orderly development of convenience stores industry.
引文
[1]中华人民共和国国家统计局.2018年一季度居民收入和消费支出情况[EB/OL].[2018-04-17](2018-12-25).http://www.stats.gov.cn/tjsj/zxfb/201804/t20180417_1594342.html.
[2]中国连锁经营协会.2018中国便利店发展报告[EB/OL].[2018-05-25](2018-12-25).https://finance.ifeng.com/a/20180524/16318388_0.shtml.
[3]林航,林迎星.社区新零售的发展模式——基于资源共享角度的分析[J].中国流通经济,2018,32(9):3-10.
[4]姜疆.走社区化之路的“新零售”[J].新经济导刊,2017(4):22-27.
[5]刘永礼.社区商业的人工智能化发展前景研究[J].商场现代化,2018(22):8-9.
[6]中国连锁经营协会.2016中国连锁经营年鉴[M].北京.中国商业出版社,2016:106-110.
[7]张远翼,万博文,曹浩然,等.基于AHP与GIS技术的24 h便利店选址适宜性评价研究——以厦门市思明区为例[J].福州大学学报(自然科学版),2018,46(4):497-503.
[8]陈佑成.零售企业O2O电子商务采纳行为实证研究[J].福建农林大学学报(哲学社会科学版),2017,20(1):61-66.
[9]郑斌斌.日本7-Eleven便利店长期竞争优势构建机制[J].商业经济研究,2018(3):133-136.
[2]中国连锁经营协会.2018中国便利店发展报告[EB/OL].[2018-05-25](2018-12-25).https://finance.ifeng.com/a/20180524/16318388_0.shtml.
[3]林航,林迎星.社区新零售的发展模式——基于资源共享角度的分析[J].中国流通经济,2018,32(9):3-10.
[4]姜疆.走社区化之路的“新零售”[J].新经济导刊,2017(4):22-27.
[5]刘永礼.社区商业的人工智能化发展前景研究[J].商场现代化,2018(22):8-9.
[6]中国连锁经营协会.2016中国连锁经营年鉴[M].北京.中国商业出版社,2016:106-110.
[7]张远翼,万博文,曹浩然,等.基于AHP与GIS技术的24 h便利店选址适宜性评价研究——以厦门市思明区为例[J].福州大学学报(自然科学版),2018,46(4):497-503.
[8]陈佑成.零售企业O2O电子商务采纳行为实证研究[J].福建农林大学学报(哲学社会科学版),2017,20(1):61-66.
[9]郑斌斌.日本7-Eleven便利店长期竞争优势构建机制[J].商业经济研究,2018(3):133-136.