摘要
全媒体不断发展,形成了全程媒体、全息媒体、全员媒体和全效媒体的新格局。本文综观中国传媒业发展的大趋势,梳理并分析当前媒体及各类传播平台发展现状,提出了全媒体环境下应切实处理好传统媒体和新媒体、体制内媒体和商业互联网公司、新闻生产内容和传播平台三种关系,才能有效地构建全媒体传播体系,做大做强传媒业。
With the development of the all-media, a new pattern of whole-process media, holographic media,all-staff media and all-effect media has taken shape. This article sorts out the development trend of China's media industry,analyzes the development of current media and all kinds of transmission platforms,and proposes that we should properly deal with the relationships between traditional media and new media, media within the system and commercial Internet company,news production contents and transmission platforms. Only in this way,can we efficiently build up the all-media transmission system and strengthen the media industry.
引文
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