企业家网络与小企业成长关系研究
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摘要
随着新交易和通讯工具的发展及产权制度的演进,无论在发达国家还是在新兴工业化国家,小企业代表着经济发展的一个方向,与大企业相比,小企业的治理结构基本上表现为企业的所有者与经营者合二为一,作为所有者和经营者的企业家不仅凭借个人才能寻求市场机会、开拓市场空间、应对环境的不确定性,而且企业家的社会网络是小企业发展的基础。Granovetter认为一切经济行为都是嵌入于社会关系网络之中的,企业主或企业家的行为从经济学的视角,以“效率”、“理性”、“最大化行为”为假设前提来解释还存在一些不足,与现实状况并不很相符。而新经济社会学的社会网络理论认为,行动者不是原子式的,而是嵌入于其他行动者之中,行动者的行动受他所处社会环境的影响,所以企业家总是行动在与其他人的联系中、嵌入于社会网络中,而不是由纯粹个体化的原子式个人所单独进行的。
     针对企业成长的现实模式,基于社会网络的企业成长研究日益成为企业成长理论和社会网络理论关注的重要领域之一,这一问题对于小企业较为典型和活跃的中国来说具有重要的现实意义,但从企业家网络维度对小企业成长的研究,只是散见于报刊杂志中,尤其是中文的文献更是稀少,在此背景下,本文系统吸收企业成长理论、新经济社会学的社会网络理论等相关领域的研究成果,以我国小企业为研究对象,试图深入了解我国企业主或企业家所嵌入的社会网络,以更客观、更深入的诠释小企业成长的规律。
     本文以规范研究和实证研究相结合的方法,试图从企业家网络活动、网络关系、网络结构等维度对小企业成长的影响进行较全面和系统的分析,论文的主要研究工作和内容集中在以下几个方面:
     一是通过实地访谈和问卷调查搜集实证资料。在进入正式访谈阶段,笔者对居住地附近的小企业主及熟悉的小企业主共6人进行了试谈,然后选择了分布在不同行业的上海、江苏、陕西、山东等地的20个小企业主或管理者进行了半结构性访谈,问卷调查主要得益于笔者的社会网络关系,共发放问卷618份,除了第一批由于经验欠缺导致问卷回收率是26%以外,其后的问卷回收率达到93%。
     二是融合多学科理论构建了企业家网络与小企业成长的分析框架。融合经济学意义的企业成长理论、管理学意义的基于资源、能力和知识的企业成长理论和新经济社会学的社会网络理论构建了从企业家网络活动与网络特征两个维度研究企业成长的分析框架。
     三是应用统计学分析方法揭示了基于企业家网络的小企业成长机制。在经济学、管理学和新经济社会学的维度系统阐述企业成长理论的基础上,本文运用Pearson相关分析、验证性因子分析、结构方程模型分析等统计方法,重点检验了有关企业家网络活动与企业家网络特征对企业成长的影响作用等方面的假设,主要得到了以下结论:
     第一,企业家网络活动有利于小企业成长。企业家与家人或亲属讨论企业事务、与朋友讨论企业事务、就企业问题咨询外部专家等与小企业成长呈正相关关系,企业家参加社团、参加研讨会、参加展览会等网络活动有利于小企业成长,企业家与其它企业家间的联系与小企业成长呈正相关关系,其它网络活动通过影响企业家间联系进而影响企业成长。除企业家与家属讨论企业事务外,其它网络活动都有助于企业家扩大企业家这一群体间的联系。
     第二,企业家网络关系支持有利于小企业成长。以家庭、亲属、朋友和熟人为代表的企业家社会网络关系的支持对小企业成长有积极的作用,企业家企业关系的支持有利于企业成长,以政府机构、非政府机构、银行等金融组织为代表的企业家组织关系的支持也有利于小企业的成长。
     第三,企业家网络结构对小企业成长有不同的影响。企业家网络规模越大,越有利于小企业的成长,企业家网络异值性越高,也越有利于小企业成长,而企业家网络组成中高亲属比例不利于小企业成长。
     第四,企业家网络结构与企业家网络关系支持的交互作用对企业成长有不同的影响。企业家网络规模与网络关系支持的交互作用与企业成长呈正相关关系,企业家网络异值性与网络关系支持的交互作用与企业成长呈正相关关系,同时企业家网络组成中亲属比例与网络关系支持的交互作用与企业成长呈负相关关系。
     论文的创新点主要表现在从企业家网络的新视角研究小企业成长问题,整合企业家网络活动与网络特征两个维度研究,首次分别从网络关系隐性支持与显性支持研究对企业成长的影响作用,并融合经济学、管理学企业成长理论与新经济社会学的社会网络理论,整个研究建立在翔实的实证资料基础上,分析了基于中国本土的企业家网络与小企业成长的关系。
     研究虽然对现有文献有一定的补充及创新,但还有待进一步完善,总的来说,针对受儒家文化影响的中国企业,结合访谈与问卷调查的实证资料,从企业家网络维度研究小企业的成长具有一定的现实意义。
With the new trading and communications tools in development and the evolution of property rights system, both in developed and emerging industrialized countries, small businesses represent a direction of economic development, compared with large enterprises, small businesses' governance structure are basically the the owners same as the operators . as owners and operators of entrepreneurs not only to seek market opportunities, open up market space, deal with the uncertainty of the environment, but also the entrepreneurs social network is small enterprise development Basis. Granovetter state that all economic activities are embedded in social relations network. From the economics perspective, business owners or entrepreneurs acts "efficiency", "rational" and "maximize the act" for the assumptions to explain., there are a number of shortcomings, and the actual situation is not very consistent. The social network theory of new economic sociology suggest that the actors are not atomic-style, but embedded in the other actors, actors' action is impacted by his social environment, so entrepreneurs are always in action with other people contact, embedded in social networks, rather than from a purely individual atoms of the individual alone.
     Against the reality of business growth model, based on the social network of research has increasingly become corporate growth theory and business growth and social network theory one of the critical areas of concern, the problem is more typical of small enterprises active in China, and has important practical significance. However, the dimension of the network of entrepreneurs study the small business development, only contained in newspapers and magazines, especially the Chinese literature is scarce, in this context, the paper absorb business growth theory, the new economic sociology society network theory, and other related areas of research achievements to study China's small enterprises in an attempt to in-depth understanding the social networks of our business owners or entrepreneurs are embedded in to a more objective, more in-depth interpretation of the growth of small enterprises.
     In this paper, combining the theory and empirical study on the method in an attempt to analyze the impact on small business growth for a more comprehensive and systematic from the entrepreneurs' network activity, network relationship and network structure. Following is the main thesis research work and contents:
     First,to collect empirical data through field interviews and questionnaire survey. Enter the formal interview stage, at the first, the author do a trial interviews to 6 small business owners of living in the vicinity or familiar with, and then select the distribution of the different sectors in Shanghai, Jiangsu, Shaanxi, Shandong and other places of the 20 small business owners or managers do a semi-structured interviews. The surveys mainly benefit from the author of the social network, 618 questionnaires were issued, in addition to the first batch due to the lack of experience led to a 26 percent response rate, then the response rate was achieved 93 percent.
     Second, integration of multi-disciplinary theory to construct the analytical framework of entrepreneurs network and business growth. Integration of the economic business growth theory, based on the resources, capacity and knowledge of management business growth theory and new economic sociology theory of social network to construct the analytical framework from the network activities and network characteristics dimensions to study the small business growth.
     Third, the application of statistical analysis reveals a network of entrepreneurs on small business growth mechanism. Based on the study of small business growth by economics, management and the new economic sociology theory.The paper used Pearson correlation analysis, confirmatory factor analysis, structural equation model analysis of statistical methods, focusing on inspection assumptions of the impact of the entrepreneurs network activities and entrepreneurs' network characteristics on the small business growth, Following is the main conclusions:
     (1) The entrepreneurs network activities conducive to small business growth. Entrepreneurs with their families or relatives to discuss business matters, business matters to discuss with your friends, business advisory and other outside experts and business growth was positive correlation with the entrepreneurs to participate in society, participate in seminars, exhibitions, etc. Business contacts between entrepreneurs and business growth was positive correlation , between the impact on other network activities through contact between entrepreneurs and proceeded to affect business growth. In addition to entrepreneurs and their families to discuss business matters, other network activities will help entrepreneurs to expand the link between this group.
     (2) The support of entrepreneurs network conducive to small business growth. Family, relatives, friends and acquaintances as the representative of the entrepreneurs social network with the support of business growth have a positive effect, the support of orther businesses is conducive to the growth of enterprises, the support of government agencies, non-governmental agencies, banks and other financial organizations on behalf of the entrepreneurs organizational network is also conducive to the growth of small enterprises.
     (3) The structure of the entrepreneurs network have different effects on growth. Larger scale entrepreneurs network, the more conducive to the growth of small.The more entrepreneurs network heterogeneity, the more conducive to the growth of small enterprises, and entrepreneurs networks in the high proportion of relatives not conducive to small business growth.
     (4) Fourth, the interaction of entrepreneurs network structure and entrepreneurs network support on the small business growth has different effects. The interaction of entrepreneurs network size and network support is positive correlation with small business growth. The interaction of entrepreneurs network heterogeneity and network support is positive correlation with small business growth. The interaction of relative proportion of entrepreneurs network components and network support is negative correlation with small business growth.
     Paper innovations mainly manifested in the network of entrepreneurs from the new perspective on the problem of small business growth, and integration of entrepreneurs network activities and network characteristics research, and also from the entrepreneurs network hidden support and overt support for research on enterprises growth. Integration in economics, management theory and new business growth of economic sociology of social network theory, the study built on detailed empirical data, based on China's domestic network of entrepreneurs to study the small business growth.
     Although the paper on a certain added and innovative to the existing literature, but still needs to be further improved, in general, against the influence of Confucian culture of Chinese enterprises, with interviews and surveys of empirical data, the study of the relationship of the entrepreneurs network and the small businee growth has some practical significance.
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