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创新能力如何助力本土品牌厂商“换道超车”?
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  • 英文篇名:How can innovation ability help local brand manufacturers "lane changing and overtaking"?
  • 作者:臧树伟 ; 陈红花
  • 英文作者:ZANG Shu-wei;CHEN Hong-hua;Business School,Qingdao University;Business School,Gannan Normal University;Research Center for Technological Innovation,Tsinghua University;
  • 关键词:创新能力 ; 本土品牌厂商 ; 换道超车 ; 后发追赶
  • 英文关键词:innovation ability;;local brand manufacturers;;lane changing and overtaking;;catching up
  • 中文刊名:KXYJ
  • 英文刊名:Studies in Science of Science
  • 机构:青岛大学商学院;赣南师范大学商学院;教育部人文社会科学重点基地清华大学技术创新研究中心;
  • 出版日期:2019-02-15
  • 出版单位:科学学研究
  • 年:2019
  • 期:v.37;No.238
  • 基金:江西省自然科学基金课题(20181BAA208011)
  • 语种:中文;
  • 页:KXYJ201902020
  • 页数:13
  • CN:02
  • ISSN:11-1805/G3
  • 分类号:148-160
摘要
创新能力在本土品牌厂商"换道超车"过程中发挥了重要的作用。本文借助北汽和比亚迪在新能源汽车市场的成功案例,从创新能力视角探讨本土品牌厂商的"换道超车"问题。研究发现,本土品牌厂商借助创新能力实现"换道超车"需要经历市场进入、技术突破、全面超越等不同阶段,研究还发现,机会识别能力、资源整合能力、创新协同能力是构成本土品牌厂商创新能力的关键。
        Innovation ability plays an important role in the process of " lane changing and overtaking " by local brand manufacturers.This article discusses the problem based on the successful case of BAIC and BYD in the new energy car market from the perspective of innovation ability. The study found that,with the help of innovation ability,local brand manufacturers to achieve " lane changing and overtaking " need to go through different stages,such as starting,catching up and surpassing. The study also found that,the ability of opportunity identification,resource integration and innovation synergy are the key to the innovation ability of local brand manufacturers.
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    (1)http://www. bjev. com. cn/。
    (2)http://www. bydauto. com. cn/。
    (3)新能源汽车销量统计包括:EV、HEV、PHEV等车型。
    (4)http://www. bjev. com. cn/。

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