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中国服务贸易国际竞争力研究
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摘要
随着经济全球化趋势及世界经济结构调整步伐的加快,世界的经济格局发生了重大变化,逐渐由以产品为基础的竞争转向了以服务为基础的竞争。这标志着世界经济已经步入了服务经济时期。在世界服务贸易迅速发展的趋势下,中国服务贸易发展也不断加快,但是由于中国的服务贸易本身基础薄弱,总量和结构在国际上都缺乏竞争优势。因此,研究中国服务贸易竞争力,有助于指导我国服务贸易的发展,从而不断增强我国服务贸易的竞争优势。
     以“钻石模型”为核心的服务贸易竞争力理论是研究我国服务贸易竞争力现状的理论基础。通过对我国近年来服务贸易竞争力的净出口指标、出口市场占有率、贸易竞争力指数以及显示性优势指数的评估,得出我国比较有发展潜力的服务项目有旅游、建筑、其它商业服务和计算机信息等传统优势项目;缺乏竞争优势的服务项目有金融、保险和咨询等知识密集型项目。而创新研究在于以迪尔多夫的服务贸易分类为依据,采取定量模型分析法进一步探究了影响我国服务贸易竞争力的宏观因素以及微观因素。并且通过将两种因素进行整合,指出了货物贸易出口、服务业自身的发展、外商在华投资以及服务企业的人才、产品和品牌竞争力水平都是影响我国服务贸易竞争力的主要因素。而针对这些影响因素,也相应提出了优化服务业结构、提高外资利用率、增强品牌竞争力、促进各服务企业战略合作等与之相对应的对策。
     服务贸易国际竞争力已成为衡量一国国际竞争力的重要指标。而对其所进行的定量研究不但可以为政府制定宏观政策提供依据,而且还可以指导各服务行业或企业进行一些有针对性的实践。这样会更加有助于提高我国服务贸易在国际上的竞争力,促使我国服务贸易更快的发展。
With the accelerated pace of economic globalization and the adjustment of world economic structure, the structure of world economic has changed a lot: the competition based on products has been transforming gradually into that on services. Trade in services is playing a more and more important part in national economic development, which means that world economy has stepped into economy in trade. However, China has been weak in trade in services not only from the general but also from the concert perspectives. Therefore, it is helpful in leading the national development and improving the competition power in trade in services to analyze the competition power of trade in services in China.
     Under such a circumstance, the paper is to analyze the national competition power of the trade in services based on the core services trade competitiveness Diamond Model theory. In particular, after detailed analysis of the service trade competitiveness indicators of net exports, the export market share, trade competitiveness index and the showed advantage index in recent years, and through evaluating these indicators, the practical result of lacking competitive advantage in international trade in services is learned. And through a combination of several index data, a detailed analysis of China’s more potential traditional projects, such as tourism, construction, other business services and computer information, as long as knowledge-intensive projects which lack competitive advantages, such as finance, insurance and consulting is studied in further step. It will provide a certain base for the future development of China’s trade in services. Also, the paper will pay special attention on A. Deardorf concept on the trade in services to do further research on the influential factors and analyze the macro as well as the micro factors that influence the competition power of the national trade in services. In this process, the paper will also adopt the way of aggregation emerging pattern. With integrating of two factors , the paper point out that the export trade in goods, the development of service industry, foreign investment in China’s and personnel, products and brands of service industry are main factors affecting China’s service trade competitiveness. The method of optimizing service structure, raising the utilization of foreign investment, enhancing brand competitiveness, and promoting the strategic cooperative enterprise services is proposed correspondingly.
     The power in service trade has become a important sign in international competition. These researches will not only helpful for the government’s policy, and can guide the service industry or enterprise. This will help to improve the competitiveness of China’s international trade in services and promote the rapid development of trade in services.
引文
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