乡村振兴战略背景下的陕南茶旅产业融合发展研究——以陕南安康市为例
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摘要
党的十九大提出乡村振兴战略,推动农村一二三产业融合是落实乡村振兴战略、促进农村产业兴旺的重要途径之一。茶产业和旅游产业具有很强的关联性和现实融合需要,茶业的市场需求和旅游价值促使其通过产业融合推进茶产业转型升级。以中国江北茶区最大的绿茶生产基地陕南安康市为例,结合乡村振兴战略及茶旅产业发展优势和条件,提出了茶旅产业融合发展的策略,以茶旅融合促进陕南茶产业转型升级,推动陕南乡村振兴。
During the 19 th National Congress of the Communist Party of China,the rural revitalization strategy is proposed to push the convergence of the three main industries in rural area of China,which is a critical important method to realize strategy implementation and the industry development.The tea industry and the tourism industry have strong relevance and realistic integration needs.The market demand of tea industry and its tourism value will accelerate the transformation and upgrading of tea industry through industry convergence.Taking the largest national green tea production base in north tea area which is Ankang city in Shaanxi province as an example,combining the rural revitalization strategy and the development advantages and conditions of tea tourism industry,certain tactics for development of tea tourism industry convergence were proposed,hoping that industry convergence will motivate tea industry in southern Shaanxi to transform and upgrade and propel the rural revitalization.
During the 19 th National Congress of the Communist Party of China,the rural revitalization strategy is proposed to push the convergence of the three main industries in rural area of China,which is a critical important method to realize strategy implementation and the industry development.The tea industry and the tourism industry have strong relevance and realistic integration needs.The market demand of tea industry and its tourism value will accelerate the transformation and upgrading of tea industry through industry convergence.Taking the largest national green tea production base in north tea area which is Ankang city in Shaanxi province as an example,combining the rural revitalization strategy and the development advantages and conditions of tea tourism industry,certain tactics for development of tea tourism industry convergence were proposed,hoping that industry convergence will motivate tea industry in southern Shaanxi to transform and upgrade and propel the rural revitalization.
引文
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[2]郭鲁芳,孙春华.基于产业融合视角的工业旅游发展模式研究[J].浙江工商大学学报,2012(5):55-59.
[3]应果.农坞茶镇:闻香品茗、茶留余香[J].浙江林业,2016(12):36-37.
[4]郭雅玲,冯会,郑明芬,等.茶文化旅游资源类型与产品发展探讨[J].福建茶业,2011(2):43-47.
[5]李英策.凌云县茶旅产业互动融合发展研究[J].全国商情,2016(10):68-70.
[6]成党伟.基于产业升级的陕南“茶旅融合”发展策略研究[J].当代经济,2018(8):91-93.