d="p0010">We review eighteen initiatives for consumer emissions reduction from UK retailers.
dd><dt class="label">•dt><dd>d="p0015">There are many gaps in meeting the conditions of a strategic planning framework.
dd><dt class="label">•dt><dd>d="p0020">Most of the initiatives target an individual context of consumer behaviour change.
dd><dt class="label">•dt><dd>d="p0025">Use of a strategic framework could improve materiality and impact of initiatives.
dd><dt class="label">•dt><dd>d="p0030">Retailers have scope to explore broader contexts to influence consumer behaviour.
dd>dl>