In search of a measure to investigate cyberloafing in educational settings
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Factor structure of a previous scale was not validated in educational contexts.

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Contemporary social networking behaviors were reflected through a new scale.

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The scale revealed five factors and explained 70.44% of the total variance.

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The new structure was confirmed across undergraduates and social networkers.

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Explained variance ranged from 52.31% through 67.05% in different samples.

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