How do beliefs in pure evil (BPE) and pure good (BPG) predict perceptions of heroism?
Do people view altruistic vs. egoistic heroism differently, too?
Participants appreciably deified and supported awards for altruistic hero.
BPG predicted deification, but not awards, for altruistic hero only.
BPE predicted support for a monetary reward, but not deification, for both heroes.