The present investigation focuses to explore the self-sustaining energy service model to provide grid quality power to rural populations without the need of subsidies. The power system model focusing on both power requirements for the productive use and the neighboring villages/rural households at affordable tariff could become the most appropriate solution for the sustainable rural electrification. It is argued that the rice husk biomass power system installed and operated by rice millers is not only the sustainable and affordable option to rural electrification but also the financially viable business model to provide the grid quality power to rural population without grant or subsidy. Furthermore, the modern energy policy objectives-energy security, affordability, and sustainability are also met with the biomass rice husk power plant.