Extending sport-based entrepreneurship theory through phenomenological inquiry

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• 作者：Florian Hemme^a ; ^{florianhemme@utexas.edu} ; Dominic G. Morais^b ; ^{dmorais@trinity.edu} ; Matthew T. Bowers^a ; ^{mattbowers@austin.utexas.edu} ; Janice S. Todd^a ; ^{j.todd@austin.utexas.edu}
• 关键词：Sport entrepreneurship ; Social entrepreneurship ; Process perspective ; Fitness industry ; Entrepreneurial behavior ; Phenomenology
• 刊名：Sport Management Review
• 出版年：2017
• 出版时间：February 2017
• 年：2017
• 卷：20
• 期：1
• 页码：92-104
• 全文大小：470 K
• 卷排序：20

文摘

We show how fitness entrepreneurs strategize in a non-traditional industry. Fitness entrepreneurs share some similarities with non-sport entrepreneurs. Fitness entrepreneurs in many ways differ from non-sport entrepreneurs. Four themes describe the essence of fitness entrepreneurship.