Pricing policies of a competitive dual-channel green supply chain
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- 作者：Bo Li ; libo0410@tju.edu.cn" class="auth_mail" title="E-mail the corresponding author ; Mengyan Zhu ; Yushan Jiang ; Zhenhong Li
- 关键词：e-commerce ; Dual-channel supply chain ; Green products ; Pricing policies ; Channel coordination
- 刊名：Journal of Cleaner Production
- 出版年：2016
- 出版时间：20 January 2016
- 年：2016
- 卷：112
- 期：part_P3
- 页码：2029-2042
- 全文大小：1331 K
文摘
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We extend the green supply chain with green product to the context of dual-channel.
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The manufacturer opens his wholly owned direct under certain conditions.
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The greening cost has great impacts on the green degree and the retail price of the green product.
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A two-part tariff contract can coordinate the decentralized dual-channel green supply chain.
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Extensions of consistent pricing strategy are discussed and different results are achieved.