Effects of general and particular online hotel ratings

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• 作者：Sangwon Park^a ; ^{sangwon.park@surrey.ac.uk} ; Juan L. Nicolau^b ; ^{jl.nicolau@ua.es}
• 刊名：Annals of Tourism Research
• 出版年：2017
• 出版时间：January 2017
• 年：2017
• 卷：62
• 期：Complete
• 页码：114-116
• 全文大小：90 K
• 卷排序：62

文摘

General hotel ratings influence reviews’ usefulness. Specific hotel attributes ratings differently affect reviews’ usefulness. A U-shaped effect is generally found in the hotel review ratings. In rating for location, directional reviews are not different from each other.