This paper explores expansion paths of knowledge-based international new ventures (KINVs) toward MNCs.
Integrating crossing the chasm and INV theories, we analyzed four KINVs in three different countries.
Our unique dataset include trademark, triangulated by sales data and primary interviews of corporate executives.
We find that KINVs that cross the chasm in lead market are more likely to become MNCs.
Our studies identify important factors with temporal effects that enable KINVs toward MNCs.