Extending the resource-based view: Effects of strategic orientation toward community on small business performance

详细信息    查看全文

• 作者：Jeffrey M. Campbell^a ; ^{jcampbell@hrsm.sc.edu} ; Joohyung Park^b ; ^{jpark@hrsm.sc.edu}
• 关键词：Resource-based view ; Strategic orientation ; Community ; Small business ; Instrumental stakeholder approach
• 刊名：Journal of Retailing and Consumer Services
• 出版年：2017
• 出版时间：January 2017
• 年：2017
• 卷：34
• 期：Complete
• 页码：302-308
• 全文大小：375 K
• 卷排序：34

文摘

The current study explores factors relating to self-interest, corporate social responsibility, and a resource-based strategy to help predict small business performance across a number of domains including retailing and service-based industries. Combining the resource-based view and instrumental stakeholder approach, we suggest that resources such as social capital, entrepreneurial orientation, and intellectual capital along with strategic management of community as a stakeholder contribute to small business performance. Results from a national survey of small businesses supported the importance of both the resource-based view and the instrumental stakeholder approach to overall performance.