Impact of structure, market share and information asymmetry on supply contracts for a single supplier multiple buyer network
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- 作者：Indranil Biswasa ; indranilb10@email.iimcal.ac.in" class="auth_mail" title="E-mail the corresponding author ; endroneel@gmail.com" class="auth_mail" title="E-mail the corresponding author ; indranil@iiml.ac.in" class="auth_mail" title="E-mail the corresponding author ; Balram Avittathurb ; Ashis K Chatterjeeb
- 关键词：Supply chain management ; Pricing ; Asymmetric information ; Competition ; Market share
- 刊名：European Journal of Operational Research
- 出版年：2016
- 出版时间：16 September 2016
- 年：2016
- 卷：253
- 期：3
- 页码：593-601
- 全文大小：742 K
文摘
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We study single supplier multiple buyer network under different settings of supply network structure.
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We examine the effect of market share and asymmetric information on four types of supply contracts.
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We calculate the optimal contract values for each type from the perspective of the supplier.
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The optimal transfer payment of a buyer is influenced by market share of the buyer and supply network structure.
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The supplier can collude with a buyer with less market potential to increase her assured profit level.