Understanding consumer reactions to product contamination risks after national disasters: The roles of knowledge, experience, and information sources
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- 作者：Bjö ; rn Franka ; frank@genv.sophia.ac.jp" class="auth_mail" title="E-mail the corresponding author ; Shane J. Schvaneveldtb
- 关键词：Chronic technological disaster ; Radioactivity ; Product contamination risk ; Consumer behavior ; Environmental pollution ; Fukushima Daiichi nuclear disaster
- 刊名：Journal of Retailing and Consumer Services
- 出版年：2016
- 出版时间：January 2016
- 年：2016
- 卷：28
- 期：Complete
- 页码：199-208
- 全文大小：420 K
文摘
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This study explores consumer reactions to post-disaster product contamination risks.
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Purchase reductions of risky products derive from contamination risk knowledge.
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Knowledge derives from watching consumers, media info, and technology opposition.
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Some consumers would actively seek to buy more products from contaminated regions.
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Purchase increases derive from affective media exposure and disaster experience.