Research on bullwhip effect in energy-efficient air conditioning supply chain

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• 作者：Junhai Ma ; ^{mjhtju@aliyun.com} ; Binshuo Bao ; ^{baobinshu01024@163.com}
• 关键词：Complex energy-efficient air conditioning supply chain ; Market share ; Bullwhip effect ; Price game
• 刊名：Journal of Cleaner Production
• 出版年：2017
• 出版时间：1 February 2017
• 年：2017
• 卷：143
• 期：Complete
• 页码：854-865
• 全文大小：964 K
• 卷排序：143

文摘

Considering MA forecasting method we analyze the bullwhip in a two-echelon supply chain with a supplier (MIDEA) and two retailers (SUNING and GOME). The impact of retail prices on the bullwhip effect is investigated instead of demand forecasting in a two-echelon energy-efficient air conditioning supply chain. Market share is considered and illustrated in the research. The impact of market share on the bullwhip effect is shown to mitigate the bullwhip effect. Impacts of price, lead time, and autoregressive coefficient on a bullwhip effect measure are given.