Olive oil tourism: Promoting rural development in Andalusia (Spain)

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• 作者：Maria Genoveva Mill&aacute ; n-Vazquez de la Torre ; ^{gmillan@uloyola.es}Author Vitae ; Juan Manuel Arjona-Fuentes ^{jmarjona@uloyola.es}Author Vitae ; Luis Amador-Hidalgo ^{lamador@uloyola.es}Author Vitae
• 关键词：Oil tourism ; Rural development ; Protected denomination of origin ; Gastronomy ; Spain ; Tourist perceptions
• 刊名：Tourism Management Perspectives
• 出版年：2017
• 出版时间：January 2017
• 年：2017
• 卷：21
• 期：Complete
• 页码：100-108
• 全文大小：919 K
• 卷排序：21

文摘

Gastronomic tourism is one of the tourist areas becoming more popular in Spain. In recent years olive oil is being discovered as a tourism product. The development of gastronomic routes is providing new opportunities in many rural territories. A survey was conducted on companies on the olive-oil gastronomic route. Strategies have been sought to increase the demand of visitors.