TOURISM AND TRADITIONAL CULTURE: LAND DIVING IN VANUATU

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• 作者：Joseph M. Cheer ; Keir J. Reeves ; Jennifer H. Laing
• 关键词：cultural tourism ; Vanuatu ; land diving ; kastom ; traditional culture ; cultural commodification
• 刊名：Annals of Tourism Research
• 出版年：October, 2013
• 年：2013
• 卷：43
• 期：Complete
• 页码：435-455
• 全文大小：1495 K

文摘

The land diving ritual or naghol of South Pentecost Vanuatu is living proof of how tourism heightens community tensions when traditional culture is commercialised. Kastom, an overarching framework under which traditional culture is defined, is predicated on an agenda of reinforcing tradition. However, tourism imposes transformation and responds to contemporary livelihood priorities of traditional peoples. The increasing precariousness of customary livelihoods and questions over its present-day relevance has made inimitable aspects of traditional culture increasingly marketable. Reconciling the nature of naghol commercialisation and overcoming the constraints of traditional patriarchal authorities (鈥渂ig-men鈥? and an entrenched tourism industry network is critical if widespread benefit and lasting legacies for the 鈥済rassroots鈥?are to be realised.