The envy-free pricing problem, unit-demand markets and connections with the network pricing problem
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文摘
A common problem faced in economics is to decide the pricing of products of a company, since poorly chosen prices might lead to low profit. One important model for this is the unit-demand envy-free pricing problem, in which one considers that every consumer buys an item that maximizes his own profit, and the goal is to find a pricing of the items that maximizes the expected profit of the seller. This is a practical and interesting problem which is, unfortunately, not in View the MathML source unless View the MathML source. We present two new MIP formulations for this problem and experimentally compare them to previous ones from the literature. We describe three models to generate different random instances for general unit-demand auctions, that we designed for the computational experiments. Each model has a nice economic interpretation. Our results show that one of our MIP formulations can sometimes lead to better results than the previous ones from the literature. We also consider a variant of the network pricing problem in which one has to price toll arcs in a highway, and prove that it is as hard to approximate as the envy-free pricing problem.

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