Remembered experiences and revisit intentions: A longitudinal study of safari park visitors
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文摘

We test a model of remembered positive affect and tourist revisit intentions.

The research uses longitudinal data collection and PLS path modelling.

Longer-term remembered experiences have the strongest impact on revisit intentions.

Remembered positive affect is temporally unstable and declines over time.

Contribution: a theory of serial remembered positive affect and revisit intentions.

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