Criterion validity of measures of perceived relative harm of e-cigarettes and smokeless tobacco compared to cigarettes
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文摘
In tobacco research and regulation, measures of perceived relative harm of products vary. On direct measures, people compare the harms of products (e.g., e-cigarettes vs. cigarettes). On indirect measures, people rate the harms of products separately, and ratings are compared. Direct measures had higher validity than indirect measures, based on product use associations. Tobacco research and regulation would benefit from more perceived harm measure validation work.

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