A study has been carried out to correlate the effect of sintering temperature on the microstructural, electrical and reliability aspects of Ni0.75Mn(2.25−x−y)Cr x Fe y O4 (x = 0 to 0.3 and y = 0 to 0.3) negative temperature coefficient thermistor compositions prepared by solid-state route. The calcined and sintered compositions were characterized by X-ray diffraction and Scanning Electron Microscopy. The existence of cubic spinel single-phase region was determined by sintering Ni0.75Mn(2.25−x−y)Cr x Fe y O4 samples in air at temperatures 1150 to 1250 掳C. X-ray diffraction patterns of samples sintered above 1200 掳C shows additional Bragg reflections of a rock salt structured NiO phase besides normal cubic spinel. A maximum B-value of 4044 K was obtained for Ni0.75Mn1.95Cr0.25Fe0.05O4 composition at a sintering temperature 1250 掳C/3 h. The reliability of the thermistor compositions were evaluated by performing accelerated ageing based on thermal cycling test. We found that chromium enhances the reliability of Ni0.75Mn(2.25−x−y)Cr x Fe y O4 (x = 0 to 0.3 and y = 0 to 0.3) based NTC thermistor compositions. A maximum reliability of +0.25%resistance drift was observed at sintering temperature 1200 掳C for 0.25 mol%chromium content. Excellent reliability of Ni0.75Mn(2.25−x−y)Cr x Fe y O4 NTC thermistor compositions makes it ideal candidates for high-performance thermal sensor applications.