民间舆论场对医患信任的双重影响及应对
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摘要
近年来,以新媒体技术为支撑,民间舆论场异军突起,影响广泛。对医患信任而言,民间舆论场犹如一把双刃剑,它既能还原事实,纠正方向;又能引发质疑,触发矛盾。在构建和谐医患关系的背景下,应该发挥民间舆论场沟通优势、克服民间舆论场内在缺陷,并使之与官方舆论场深度融合,为促进医患信任打下基础、筑牢堤坝、汇聚合力。
In recent years, with the support of new media technology, the field of public opinion has sprung up with wide influence.As far as doctor-patient trust is concerned, the public opinion field is like a double-edged sword,which can restore the facts and correct the deviation or trigger questions and contradictions.It is necessary to give full play to the communication advantages of the public opinion field, overcome the inherent defects of the public opinion field, and make it deeply integrated with the official public opinion field, so as to lay foundations, build embankments and gather forces for promoting doctor-patient trust.
In recent years, with the support of new media technology, the field of public opinion has sprung up with wide influence.As far as doctor-patient trust is concerned, the public opinion field is like a double-edged sword,which can restore the facts and correct the deviation or trigger questions and contradictions.It is necessary to give full play to the communication advantages of the public opinion field, overcome the inherent defects of the public opinion field, and make it deeply integrated with the official public opinion field, so as to lay foundations, build embankments and gather forces for promoting doctor-patient trust.
引文
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[5] 王学琛.媒介场域理论:媒介研究的新范式[J].传播与版权,2017,53(10):5-7.
[6] 胡丽.自媒体时代“网络话语权”的二元结构解析与规制[J].重庆邮电大学学报(社会科学版),2018(2):23-30.
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[9] 陈勇,颜瑶.权威“补位” 与监控 “到位”:新媒体时代谣言治理及舆论引导[J].视听,2017(7):156-157.
[10] 李良荣.如何加强与改进网络意识形态工作——传播革命下“新解释框架”建构[J].人民论坛,2015(14):32-35.
[11] 王克春.卫生事业本体之道[M].杭州:浙江大学出版社,2015:164.
[12] 方延明.我国媒介传播中的悖论问题[J].南京社会科学,2009(10):41.
[13] 袁超.从“围观”到“围讨”:警惕舆论暴力[J].新产经,2013,32(6):74-75.
[14] 汪新建,王骥.医患纠纷媒体报道框架及其对医患信任的影响——以《人民日报》和《健康报》为例[J] .南京师大学报(社会科学版),2018(1):75-84.
[15] 刘莲莲.从“危机”到“信心”——“金融危机”形象建构过程探析[J],新闻传播,2009(10):43-44.
[16] 张钰函.媒体倾向性呈现对医患双方认知差异的影响[J].传播与版权,2017,54(11):167-169.
[17] 密尔.论自由[M].南京:译林出版社,2010:12.
[18] 孟德斯鸠.论法的精神[M].北京:北京出版集团公司,北京出版社,2012:82.
[19] 王漱蔚,李晓楠.自媒体环境下的民间舆论场研究[J].今传媒,2015(11):11-13.
[20] 习近平论新闻舆论工作[EB/OL].(2018-08-22)[2018-09-07].http://cpc.people.com.cn/n1/2018/0822/c64094-3024281 8.html?from=singlemessage.