感性意象设计的方法及应用研究进展
|
摘要
感性意象设计是现代产品设计的重要研究方法,在提升消费者满意度方面具有重要作用。通过对国内外相关文献的综述,梳理了感性意象设计的概念、研究内容、方法体系与应用现状,重点分析了感性意象测量方法、意象-特征关联技术、系统实施方法的优劣,并探讨了感性意象设计在产品表现层、体验层、内涵层3个层次的应用特点与设计内容。最后,针对方法体系与应用现状中存在的不足,指出了感性意象测量与翻译精准化、设计过程虚拟化、设计层次集成化的发展方向,为感性意象设计的研究与应用提供参考。
Kansei image design is an important research method in modern product design. Kansei image design plays an important role in improving consumer's satisfaction. The concept,content,systematic method and application status of kansei image design were combed through the review of relative literature domestic and overseas. The kansei image measurement method was analyzed,as well as the associated technology of image-feature and system implementation method. The application characteristic and design content of kansei image design in the performance layer,experience layer and connotation layer were discussed. Finally,aiming at the limit existed in the systematic method and application status, the development directions of kansei image measurement, translation precision,design process virtualization and design level integration were proposed. This could provide references for the research and application of kansei image design.
Kansei image design is an important research method in modern product design. Kansei image design plays an important role in improving consumer's satisfaction. The concept,content,systematic method and application status of kansei image design were combed through the review of relative literature domestic and overseas. The kansei image measurement method was analyzed,as well as the associated technology of image-feature and system implementation method. The application characteristic and design content of kansei image design in the performance layer,experience layer and connotation layer were discussed. Finally,aiming at the limit existed in the systematic method and application status, the development directions of kansei image measurement, translation precision,design process virtualization and design level integration were proposed. This could provide references for the research and application of kansei image design.
引文
[1]罗仕鉴,李文杰,傅业焘.消费者偏好驱动的SUV产品族侧面外形基因设计[J].机械工程学报,2016,52(2):173-181.
[2]Guo Fu,Liu Weilin,Liu Fantao,et al.Emotional design method of product presented in multi-dimensional variables based on kansei engineering[J].Journal of Engineering Design,2014,25(4/6):194-212.
[3]Shen Huicun,Wang Kunchieh.Affective product form design using fuzzy kansei engineering and creativity[J].Journal of Ambient Intelligence&Humanized Computing,2016,7(6):875-888.
[4]苏建宁,王鹏,赵书涛,等.产品意象造型设计关键技术研究进展[J].机械设计,2013,30(1):97-100.
[5]罗仕鉴,潘云鹤.产品设计中的感性意象理论、技术与应用研究进展[J].机械工程学报,2007,43(3):8-13.
[6]林丽,阳明庆,张超,等.产品情感研究及情感测量的关键技术[J].图学学报,2013,34(1):122-127.
[7]Lin Yangcheng,Yeh Chunghsing.How will the use of graphics affect visual aesthetics a user-centered approach for web page design[J].International Journal of Human-Computer Studies,2013,71(3):217-227.
[8]Chang Yuming,Chen Chunwei.Kansei assessment of the constituent elements and the overall interrelations in car steering wheel design[J].International Journal of Industrial Ergonomics,2016,56(11):97-105.
[9]Ho Chunheng,Hou Kaichun.Exploring the attractive factors of App icons[J].Ksii Transactions on Internet&Information Systems,2015,9(6):2251-2270.
[10]Yang Chihchieh.Constructing a hybrid kansei engineering system based on multiple affective responses:application to product form design[J].Computers&Industrial Engineering,2011,60(4):760-768.
[11]Wang Kunchieh.A hybrid kansei engineering design expert system based on grey system theory and support vector regression[J].Expert Systems with Applications,2011,38(7):8738-8750.
[12]冯青,余隋怀,杨雷.基于Kano模型的应急通信车造型设计[J].机械设计,2015,32(9):111-115.
[13]韩超艳.基于二维形状混合的产品形态设计方法[J].机械设计,2015,32(9):116-119.
[14]Lai Hsinhsi,Lin Yangcheng,Yeh Chunghsing,et al.User-oriented design for the optimal combination on product design[J].International Journal of Production Economics,2006(2):253-267.
[15]丁满,孙伟,徐江,等.考虑色彩意象不明确的产品色彩模糊优化设计[J].机械工程学报,2011,47(12):185-190.
[16]Zheng Linxin.The study of the kansei engineering system based on product material texture image survey[J].Journal of Information&Computational Science,2015,12(1):211-221.
[17]刘征宏,谢庆生,黄海松,等.多维变量感性工学模型构建及其性能评估[J].四川大学学报:工程科学版,2016,48(2):198-206.
[18]冯笛,张涛,孟繁星.数控铣床外观造型设计[J].机床与液压,2018,46(5):87-91.
[19]孙新竹.基于感性工学的消费电子产品CMF设计研究[D].无锡:江南大学,2017.
[20]范文,余隋怀,王军锋.基于人体疲劳特性的载人潜水器舱室布局评估方法[J].机械设计,2015,32(9):105-110.
[21]赵慧亮,何林,林丽,等.基于TOPSIS的数字化人机界面体验度量评价[J].机械设计,2016,33(1):120-123.
[22]刘伟松,孙远波.面向个体差异的工作座椅座面设计研究[J].机械设计,2016,33(8):125-128.
[23]胡新明,王剑,徐晓莉.基于感性工学的盲人阅读器设计研究[J].机械设计,2016,33(5):121-124.
[24]Diren B,Tugba G U,Kema K.Multiple buying behavior as an Indicator of brand loyalty:an association rule application[M].Berlin:Springer-Verlag,2013.
[25]Chen Kuohsiang,Chiu Shuchuan,Lin Fang-chyuan.Kansei design with cross cultural perspectives[C]//HCI and Culture,Second International Conference on Usability and Internationalization,Beijing,2007:47-56.
[26]Vanja C,Joze D.Exploration of users’cross-cultural differences by using the kansei engineering approach[M].Cham:Springer International Publishing,2016.
[2]Guo Fu,Liu Weilin,Liu Fantao,et al.Emotional design method of product presented in multi-dimensional variables based on kansei engineering[J].Journal of Engineering Design,2014,25(4/6):194-212.
[3]Shen Huicun,Wang Kunchieh.Affective product form design using fuzzy kansei engineering and creativity[J].Journal of Ambient Intelligence&Humanized Computing,2016,7(6):875-888.
[4]苏建宁,王鹏,赵书涛,等.产品意象造型设计关键技术研究进展[J].机械设计,2013,30(1):97-100.
[5]罗仕鉴,潘云鹤.产品设计中的感性意象理论、技术与应用研究进展[J].机械工程学报,2007,43(3):8-13.
[6]林丽,阳明庆,张超,等.产品情感研究及情感测量的关键技术[J].图学学报,2013,34(1):122-127.
[7]Lin Yangcheng,Yeh Chunghsing.How will the use of graphics affect visual aesthetics a user-centered approach for web page design[J].International Journal of Human-Computer Studies,2013,71(3):217-227.
[8]Chang Yuming,Chen Chunwei.Kansei assessment of the constituent elements and the overall interrelations in car steering wheel design[J].International Journal of Industrial Ergonomics,2016,56(11):97-105.
[9]Ho Chunheng,Hou Kaichun.Exploring the attractive factors of App icons[J].Ksii Transactions on Internet&Information Systems,2015,9(6):2251-2270.
[10]Yang Chihchieh.Constructing a hybrid kansei engineering system based on multiple affective responses:application to product form design[J].Computers&Industrial Engineering,2011,60(4):760-768.
[11]Wang Kunchieh.A hybrid kansei engineering design expert system based on grey system theory and support vector regression[J].Expert Systems with Applications,2011,38(7):8738-8750.
[12]冯青,余隋怀,杨雷.基于Kano模型的应急通信车造型设计[J].机械设计,2015,32(9):111-115.
[13]韩超艳.基于二维形状混合的产品形态设计方法[J].机械设计,2015,32(9):116-119.
[14]Lai Hsinhsi,Lin Yangcheng,Yeh Chunghsing,et al.User-oriented design for the optimal combination on product design[J].International Journal of Production Economics,2006(2):253-267.
[15]丁满,孙伟,徐江,等.考虑色彩意象不明确的产品色彩模糊优化设计[J].机械工程学报,2011,47(12):185-190.
[16]Zheng Linxin.The study of the kansei engineering system based on product material texture image survey[J].Journal of Information&Computational Science,2015,12(1):211-221.
[17]刘征宏,谢庆生,黄海松,等.多维变量感性工学模型构建及其性能评估[J].四川大学学报:工程科学版,2016,48(2):198-206.
[18]冯笛,张涛,孟繁星.数控铣床外观造型设计[J].机床与液压,2018,46(5):87-91.
[19]孙新竹.基于感性工学的消费电子产品CMF设计研究[D].无锡:江南大学,2017.
[20]范文,余隋怀,王军锋.基于人体疲劳特性的载人潜水器舱室布局评估方法[J].机械设计,2015,32(9):105-110.
[21]赵慧亮,何林,林丽,等.基于TOPSIS的数字化人机界面体验度量评价[J].机械设计,2016,33(1):120-123.
[22]刘伟松,孙远波.面向个体差异的工作座椅座面设计研究[J].机械设计,2016,33(8):125-128.
[23]胡新明,王剑,徐晓莉.基于感性工学的盲人阅读器设计研究[J].机械设计,2016,33(5):121-124.
[24]Diren B,Tugba G U,Kema K.Multiple buying behavior as an Indicator of brand loyalty:an association rule application[M].Berlin:Springer-Verlag,2013.
[25]Chen Kuohsiang,Chiu Shuchuan,Lin Fang-chyuan.Kansei design with cross cultural perspectives[C]//HCI and Culture,Second International Conference on Usability and Internationalization,Beijing,2007:47-56.
[26]Vanja C,Joze D.Exploration of users’cross-cultural differences by using the kansei engineering approach[M].Cham:Springer International Publishing,2016.