贵州开发铁皮石斛保健养生旅游产品的策略研究
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摘要
为了探索贵州"旅游+铁皮石斛保健养生"旅游产品的开发策略。文章通过对铁皮石斛保健产品的开发现状、贵州的中药资源、铁皮石斛种植规模、旅游资源、旅游业发展形势以及相关政策的支持进行了可行性分析和总结,并从发展资源整合、科技创新、产品市场定位三个方面提出了对策与建议,以期促进贵州中药产业与旅游产业的融合发展。
In order to explore the tourism product development strategy of "Tourism + Dendrobium candidum health care" in Guizhou. The present situation of the development of Dendrobium candidum health products, the resources of traditional Chinese medicine in Guizhou, the scale of cultivation of Dendrobium candidum, the tourism resources, the situation of tourism development and the support of related policies were analyzed and summarized. The countermeasures and suggestions are put forward from three aspects: integration of resources, innovation of science and technology and orientation of product market, in order to promote the integration of traditional Chinese medicine industry and tourism industry in Guizhou.
In order to explore the tourism product development strategy of "Tourism + Dendrobium candidum health care" in Guizhou. The present situation of the development of Dendrobium candidum health products, the resources of traditional Chinese medicine in Guizhou, the scale of cultivation of Dendrobium candidum, the tourism resources, the situation of tourism development and the support of related policies were analyzed and summarized. The countermeasures and suggestions are put forward from three aspects: integration of resources, innovation of science and technology and orientation of product market, in order to promote the integration of traditional Chinese medicine industry and tourism industry in Guizhou.
引文
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[4]孙恒,胡强,金航,等.铁皮石斛化学成分及药理活性研究进展[J].中国实验方剂学杂志,2017,23(11):225-230.
[5]刘敬,邓仙梅,赵斌,等.铁皮石斛药理作用研究进展[J].亚太传统医药,2017,13(15):27-29.
[6]卢秋静,周梦娣,王浙乐,等.铁皮石斛提取物对小鼠皮肤光损伤的保护作用[J].中成药,2016,38(10):2303-2306.
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