创业失败归因与失败学习的关系研究
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  • 英文篇名:Research on the Relationship between Entrepreneurial Failure Attribution and Failure Learning
  • 作者:彭学兵 ; 徐锡勉 ; 刘玥伶
  • 英文作者:PENG Xue-bing;XU Xi-mian;LIU Yue-ling;School of Economics and Management,Zhejiang Sci-tech University;Department of Business Administration,Zhejiang Economic & Trade Polytechnic;
  • 关键词:创业失败归因 ; 失败学习 ; 内部归因 ; 外部归因 ; 探索式学习 ; 利用式学习
  • 英文关键词:entrepreneurial failure attribution;;failure learning;;internal learning;;external learning;;exploitation learning;;exploration learning
  • 中文刊名:TAJJ
  • 英文刊名:Special Zone Economy
  • 机构:浙江理工大学;浙江经贸职业技术学院;
  • 出版日期:2019-01-18
  • 出版单位:特区经济
  • 年:2019
  • 期:No.360
  • 基金:国家自然科学基金项目(71672181)和(71772166)资助
  • 语种:中文;
  • 页:TAJJ201901047
  • 页数:3
  • CN:01
  • ISSN:44-1032/F
  • 分类号:161-163
摘要
为了更好地了解创业者失败活动的后续发展,本文研究创业失败归因与失败学习的关系。通过文献综述和逻辑推理,构建了创业失败归因与失败学习关系的理论模型。研究发现,将创业失败归因于内部原因的个体,更倾向于进行内部学习,采取利用式学习模式;而将创业失败归因于外部原因的个体,更倾向于进行外部学习,采取探索式学习模式。论文最后提出了未来的研究展望。
        In order to better understand the follow-up development of entrepreneurial failure activities,this article studies the relationship between entrepreneurial failure attribution and failure learning. A theoretical model of the relationship between entrepreneurial failure attribution and failure learning was constructed based on the literature review and logical deduction. Through theoretical and literature re-search, it is found that while individuals who attribute the entrepreneurial failure to internal reasons pre-fer to internal learning and exploitation learning, individuals who attribute the entrepreneurial failure to external reasons prefer to external learning and exploration learning. The paper puts forward some future re-search prospects on the relationship between entrepreneurial failure attribution and failure learning.
引文
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