达达-京东到家的众包物流模式研究
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摘要
中国的共享经济在互联网+大数据的快速发展下蓬勃发展,在物流领域,"共享物流"新模式应运而生,其既可提高资源利用率又能实现降低成本。作为众包物流平台的典型代表,达达-京东到家在共享物流大行其道、同城快递发展迅速以及行业竞争激烈的背景下快速发展。其具有运力规模化与供需动态平衡、先进的路径规划和订单指派技术、拥有多渠道订单源、提供优质服务的竞争力,但在安全、配送员、服务、用户忠诚度等方面尚有不足。为促进众包物流业的发展,应完善、创新安全保障机制,建立严格的管控体系,建立标准化的配送流程和研发新技术以及提升配送员服务能力与服务意识。
China's sharing economy has flourishing against the backdrop of rapid development of Internet Plus and Big Data.In the field of logistics,the new model of "sharing logistics" has arisen,which improves resource utilization efficiency and cuts down costs.As a typical representative of crowdsourcing platform,Dada-JD Daojia co.,has gained rapid development momentum under the background of severe competition of logistics thanks to its capacity scale,dynamic equilibrium between demand and supply,advanced path planning and order assignment technology,multi-channel of order sources and competitiveness of quality service.Yet,it still has much room improvement in safety,distribution and customer's loyalty.To promote the development of crowdsourcing logistics,we should improve and innovate safety guarantee mechanism,set up rigorous monitoring system,establish standardized distribution process and raise distributor's service capacity and awareness.
China's sharing economy has flourishing against the backdrop of rapid development of Internet Plus and Big Data.In the field of logistics,the new model of "sharing logistics" has arisen,which improves resource utilization efficiency and cuts down costs.As a typical representative of crowdsourcing platform,Dada-JD Daojia co.,has gained rapid development momentum under the background of severe competition of logistics thanks to its capacity scale,dynamic equilibrium between demand and supply,advanced path planning and order assignment technology,multi-channel of order sources and competitiveness of quality service.Yet,it still has much room improvement in safety,distribution and customer's loyalty.To promote the development of crowdsourcing logistics,we should improve and innovate safety guarantee mechanism,set up rigorous monitoring system,establish standardized distribution process and raise distributor's service capacity and awareness.
引文
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[16]王彦丽.解密新达达的四大物流利器[N].现代物流报,2016-11-18(T4).
[17]李冰漪.活力与问题交织的众包物流[J].中国储运,2015(12):62-63.
[18]杨绚然.众包物流:把每个人变成快递员,真趋势还是瞎YY[J].创业邦,2015(12):16-19.
[2]阿鲁·萨丹拉彻.分享经济的爆发[M].周恂,译.上海:文汇出版社,2017:56-58.
[3]张晓芹,李焕荣.共享经济下中国物流业的升级路径探索[J].广西财经学院学报,2016(2):86-91.
[4]王继祥.中国共享物流十大经典创新模式[EB/OL].(2018-03-29)[2018-05-30].https://www.iyiou.com/p/69010.
[5]HOWE J.The Rise of Crowdsourcing[J].Wired,2006,14(6):176—183.
[6]Brabham D C.Crowdsourcing as A model for Problem Solving:an Introduction and a Case[J].The International Journal of Research into New Media Technologies,2008,14(1):75—90.
[7]罗人述.智慧物流信息平台构建[J].物流管理与工程,2014(1):80—81.
[8]石荣丽.分享经济视阈下的众包物流信息服务平台模型构建[J].华南理工大学学报(社会科学版),2017,19(2):15-21.
[9]2017年中国即时物流行业研究报告[R].艾瑞咨询,2017.
[10]雷静.互联网时代下同城快递的众包物流模式研究[J].物流工程与管理,2017,39(9):19-21.
[11]王旸.平台战争[M].北京:中国纺织出版社,2013:78-80.
[12]李向东.众包物流模式“充满不确定性”[N].中国经营报,2015-06-29(C07).
[13]李红星,王壮,郑皓文.我国同城快递运行模式探讨[J].物流技术,2015(24):133-134.
[14]喜崇彬.运输资源共享模式及价值分析[J].物流技术与应用,2017(2):86-88.
[15]廖瑞奇.人工智能与即时物流:达达-京东到家的算法实践[EB/OL](2018-04-09)[2018-05-30].http://www.10tiao.com/html/364/201804/2672893221/1.html.
[16]王彦丽.解密新达达的四大物流利器[N].现代物流报,2016-11-18(T4).
[17]李冰漪.活力与问题交织的众包物流[J].中国储运,2015(12):62-63.
[18]杨绚然.众包物流:把每个人变成快递员,真趋势还是瞎YY[J].创业邦,2015(12):16-19.