摘要
随着社交网络在世界范围内的蓬勃发展,社交网络公众意见分析成为了一个重要的研究领域,通过分析社交网络产生的数据研究公众意见。社交网络中公众意见在许多领域,如政治、经济、商业、金融、贸易、公共政策实行等,都扮演着重要的角色。然而,相关的理论与技术并不成熟,面临着很多挑战,如不确定性问题的定量化计算、机器学习方法与自然语言处理在社交网络公众意见分析中的应用、公众意见分析理论体系的构建等。本文对社交网络公众意见分析的研究现状进行了综述。
With the worldwide proliferation of social networks,the public opinion analysis of data generated by social network has become an important field of research. The public opinion from social networks plays an important role in many fields such as politics,economy,commerce,finance,trade,public policy implementation and so on. However,the related theory and technology is still inadequate,it faces a lot of challenges,such as,the quantitative computing of the uncertainty problems,the application of machine learning methods and natural language processing in social network public opinion analysis,the construction of theoretical system about public opinion analysis. This paper reviews the current research status of public opinion analysis in social networks.
引文
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