基于最优最差法的创新型创业项目评估体系
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摘要
结合国内外相关研究结果和目前国内创新型创业项目评估的实际情况,从创新性、市场前景、风险承受能力、商业性、创业环境、创业团队素质等6个维度,设置21个指标;然后,以最优最差法计算影响创新型创业项目的指标权重,建立创新型创业项目的评估体系。研究表明:新产品(服务)的开发、新技术应用、商业模式设计等指标是影响创新型创业项目可持续性发展的关键因素。最后通过案例验证该评估体系的可行性与有效性。
Based on research in China and the world as well as practice in evaluating innovative entrepreneurship projects in China,an evaluation system for innovative entrepreneurship projects was established using the best-worst method to calculate the index weight of them in dimensions of innovativity,market potential,risk tolerance,commercial quality,entrepreneurship environment and entrepreneurial team in 21 indicators. The results show that the development of new products(services),the application of new technologies and the design of business models are the key factors affecting the sustainable development of innovative entrepreneurship projects and cases from application verifies its feasibility and efficiency.
Based on research in China and the world as well as practice in evaluating innovative entrepreneurship projects in China,an evaluation system for innovative entrepreneurship projects was established using the best-worst method to calculate the index weight of them in dimensions of innovativity,market potential,risk tolerance,commercial quality,entrepreneurship environment and entrepreneurial team in 21 indicators. The results show that the development of new products(services),the application of new technologies and the design of business models are the key factors affecting the sustainable development of innovative entrepreneurship projects and cases from application verifies its feasibility and efficiency.
引文
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[11]TSAI W H,KUO H C.Entrepreneurship policy evaluation and decision analysis for SMEs[J].Expert Systems with Applications,2011,38 (7):8 343-8 351.
[12]REZAEI J,ORTT R,SCHOLTEN V.Measuring entrepreneurship:expert-based vs,data-based methodologies[J].Expert Systems with Applications,2012,39 (4) :4 063-4 074.
[13]MILLER D.The correlates of entrepreneurship in three types of firms[J].Management Science,1983,9 (7) :70-79.
[14]REZAEI J.Best-worst multi-criteria decision-making method[J].Omega,2015,53:49-57.
[15]LUMPKIN G T,DESS G G.Clarifying the entrepreneurial orientation construct and linking it to performance[J].Academy of Management Review,1996,21 (1) :135-172.
[16]REZAEI J,ORTT R,SCHOLTEN V.An improved fuzzy preference programming to evaluate entrepreneurship[J].Applied Soft Computing,2013,13(5):2 746-2 758.
[17]MILLER D,FRIESEN P.Archetypes of strategy formulation[J].Management Science,1978,24 (9):921-933.
[18]郑云坚,王泽宇,孙煊婷.创新、创业政策对创业企业影响分析[J].中国行政管理,2016(5):154-155.
[19]段利民,杜跃平.创业环境对大学生创业意愿的影响:兼对GEM模型的再检验[J].技术经济,2012,31(10):64-70.
[20]KIRKWOOD J D,DWYER K R,GRAY B D.Students' reflections on the value of an entrepreneurship education[J].The International Journal of Management Education.2014,12(3):307-316.
[21]STAMBOULIS Y Y,BARLAS A L.Entrepreneurship education impact on student attitudes[J].The International Journal of Management Education,2014,12(3):365-373.
[22]JENEN T L.A holistic person perspective in measuring entrepreneurship education impact-social entrepreneurship education at the humanities[J].The International Journal of Management Education,2014,12(3):349-364.
[23]REZAEI J.Best-worst multi-criteria decision-making method:some properties and a linear model[J].Omega,2016,64:126-130.
[2]全国大学生服务网.大学生创新创业大赛[EB/OL].[2017-09-02].http://cy.ncss.org.cn.
[3]吴子稳,刘登峰.模糊层次分析法在大学生创业计划竞赛项目评价中的应用[J].管理观察,2010(14):150-151.
[4]杨艳.模糊综合评判法在大学生创业项目选择中的应用[J].项目管理技术,2011,9(12):51-56.
[5]夏侃,张建,方健强.模糊层次分析法在大学生创业计划团队评价中的应用[J].常州大学学报(社会科学版),2006,7(4):56-58.
[6]NIJKAMP P.REGGIANI A.Drivers of innovation:a comparative study on innovation in european cities by means of multi-criteria analysis[J].Tijdschrift voor Economische en Sociale Geografie,2000,91(3):308-315.
[7]CAPALDO G,IANDOLI L,RAFFA M,et al.The evaluation of innovation capabilitiesin small software firms:z methodological approach[J].Small Business Economics,2003,21(4):343-354.
[8]CHEN Z,LI H,KONG S C,et al.An analytic knowledge network process for construction entrepreneurship education[J].Journal of Management Development,2006,25 (1) :11-27.
[9]LU I Y,CHEN C B,WANG C H.Fuzzy multi-attribute analysis for evaluating firm technological innovation capability[J].International Journal of Technology Management,2007,40(1/2/3):114-130.
[10]WANG C H,LU I Y,CHEN C B.Evaluating firm technological innovation capability under uncertainty[J].Tech-novation,2008,28 (6):349-363.
[11]TSAI W H,KUO H C.Entrepreneurship policy evaluation and decision analysis for SMEs[J].Expert Systems with Applications,2011,38 (7):8 343-8 351.
[12]REZAEI J,ORTT R,SCHOLTEN V.Measuring entrepreneurship:expert-based vs,data-based methodologies[J].Expert Systems with Applications,2012,39 (4) :4 063-4 074.
[13]MILLER D.The correlates of entrepreneurship in three types of firms[J].Management Science,1983,9 (7) :70-79.
[14]REZAEI J.Best-worst multi-criteria decision-making method[J].Omega,2015,53:49-57.
[15]LUMPKIN G T,DESS G G.Clarifying the entrepreneurial orientation construct and linking it to performance[J].Academy of Management Review,1996,21 (1) :135-172.
[16]REZAEI J,ORTT R,SCHOLTEN V.An improved fuzzy preference programming to evaluate entrepreneurship[J].Applied Soft Computing,2013,13(5):2 746-2 758.
[17]MILLER D,FRIESEN P.Archetypes of strategy formulation[J].Management Science,1978,24 (9):921-933.
[18]郑云坚,王泽宇,孙煊婷.创新、创业政策对创业企业影响分析[J].中国行政管理,2016(5):154-155.
[19]段利民,杜跃平.创业环境对大学生创业意愿的影响:兼对GEM模型的再检验[J].技术经济,2012,31(10):64-70.
[20]KIRKWOOD J D,DWYER K R,GRAY B D.Students' reflections on the value of an entrepreneurship education[J].The International Journal of Management Education.2014,12(3):307-316.
[21]STAMBOULIS Y Y,BARLAS A L.Entrepreneurship education impact on student attitudes[J].The International Journal of Management Education,2014,12(3):365-373.
[22]JENEN T L.A holistic person perspective in measuring entrepreneurship education impact-social entrepreneurship education at the humanities[J].The International Journal of Management Education,2014,12(3):349-364.
[23]REZAEI J.Best-worst multi-criteria decision-making method:some properties and a linear model[J].Omega,2016,64:126-130.