北京冬奥会推动京津冀冰雪旅游发展效应及协同推进策略研究
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摘要
以冬奥会进入"北京周期"后为契机,采用文献资料和实地调查等研究方法,对北京冬奥会推动京津冀冰雪旅游发展效应及协同推进策略进行了研究。研究认为:北京冬奥会推动京津冀冰雪旅游发展的效应明显,主要表现在北京市冰雪场馆建设数量明显增加、连续举办的国际冰雪赛事和国内冰雪赛事促进冰雪旅游发展的影响力明显提升、冰雪旅游融合效应显著;天津市冰雪旅游协同发展目标明确,深耕细作释放新活力效果显著、冰雪旅游民生工程建设落实有声、"冰雪旅游+文化"深度融合带来红利;河北省在滑雪场和滑冰场数量逐年提升、以张家口为核心的冰雪旅游发展区位优势明显、生态冰雪旅游发展成效显著。据此提出构建京津冀冰雪体育产业链,促进京津冀冰雪旅游产业经济生态圈建设的可持续发展;以全域旅游发展理念为引领,构建多元化的京津冀冰雪旅游公共服务体系;构建完善的京津冀生态冰雪旅游资源开发与环境保障体系的北京冬奥会推动京津冀冰雪旅游发展效应的协同推进策略。
By means of literature research and field investigation,taking the Winter Olympics into Beijing Cycle as an opportunity,this paper explores the effect of Beijing Winter Olympic Games on promoting the coordinated development of ice and snow tourism in Beijing,Tianjin and Hebei and its promotion strategies. It shows that: The effect of Beijing Winter Olympic Games on promoting the development of ice and snow tourism in Beijing,Tianjin and Hebei is obvious,which is manifested by the increase of number and quality of ice and snow venues in Beijing,the remarkable increase in the influence of the continuous international ice and snow events and the domestic ice and snow events on promoting the development of ice and snow tourism,and the remarkable effect of the integration of ice and snow tourism. Cooperative development of ice and snow tourism in Tianjin has clear objectives,deep cultivation and intensive cultivation,releasing new vitality; the construction of ice and snow tourism livelihood project has been carried out soundly,and the deep integration of ice and snow tourism and culture has brought dividends.The number of ski resorts and skating rinks in Hebei province has been increasing year by year. The development of ice and snow tourism in Zhangjiakou as the core has obvious location advantages,and the development of ecological ice and snow tourism has achieved remarkable results. The authors propose to build the ice and snow sports industry chain in Beijing,Tianjin and Hebei,to promote the sustainable development of the economic ecosphere of ice and snow tourism industry in Beijing,Tianjin and Hebei; build a diversified public service system of ice and snow tourism in Beijing,Tianjin and Hebei under the guidance of the concept of global tourism development; construct a perfect coordinated development strategy of ice and snow tourism resources development and environmental protection system in Beijing,Tianjin and Hebei,so as to enhance the effect of Beijing Winter Olympic Games on promoting the coordinated development of ice and snow tourism in Beijing,Tianjin and Hebei.
By means of literature research and field investigation,taking the Winter Olympics into Beijing Cycle as an opportunity,this paper explores the effect of Beijing Winter Olympic Games on promoting the coordinated development of ice and snow tourism in Beijing,Tianjin and Hebei and its promotion strategies. It shows that: The effect of Beijing Winter Olympic Games on promoting the development of ice and snow tourism in Beijing,Tianjin and Hebei is obvious,which is manifested by the increase of number and quality of ice and snow venues in Beijing,the remarkable increase in the influence of the continuous international ice and snow events and the domestic ice and snow events on promoting the development of ice and snow tourism,and the remarkable effect of the integration of ice and snow tourism. Cooperative development of ice and snow tourism in Tianjin has clear objectives,deep cultivation and intensive cultivation,releasing new vitality; the construction of ice and snow tourism livelihood project has been carried out soundly,and the deep integration of ice and snow tourism and culture has brought dividends.The number of ski resorts and skating rinks in Hebei province has been increasing year by year. The development of ice and snow tourism in Zhangjiakou as the core has obvious location advantages,and the development of ecological ice and snow tourism has achieved remarkable results. The authors propose to build the ice and snow sports industry chain in Beijing,Tianjin and Hebei,to promote the sustainable development of the economic ecosphere of ice and snow tourism industry in Beijing,Tianjin and Hebei; build a diversified public service system of ice and snow tourism in Beijing,Tianjin and Hebei under the guidance of the concept of global tourism development; construct a perfect coordinated development strategy of ice and snow tourism resources development and environmental protection system in Beijing,Tianjin and Hebei,so as to enhance the effect of Beijing Winter Olympic Games on promoting the coordinated development of ice and snow tourism in Beijing,Tianjin and Hebei.
引文
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[3]张卫星,王颖,孔垂辉.筹办冬奥会促进北京国际体育中心城市建设效应及发展策略研究[J].北京体育大学学报,2018,41(5):23-31.
[4]李娜娜.2022年冬奥会对北京国际体育中心城市建设的促进研究[D].北京:首都体育学院,2018,5.
[5]王灿.“双奥之城”冷冰雪热发展[N].中国体育报,2018-12-11(06).
[6]张瑜.天津印发冰雪运动发展规划[N].天津日报,2017-04-09(01).
[7]河北省体育局.河北省冰雪活动蓝皮书(2017—2018)[M].石家庄:河北出版传媒集团、方圆电子音像出版社,2018,7.
[8]河北省体育局.河北省冰雪活动蓝皮书(2016—2017)[M].石家庄:河北出版传媒集团、方圆电子音像出版社,2016,10.
[9]顾久贤.2022年冬奥会的举办对区域消费需求与行为影响的研究:以河北冰雪体育旅游为分析个案[J].体育与科学,2016,36(3):114-120.
[10]陈思宇.京津冀冰雪旅游生态化发展的框架构建与路径选择[J].北京体育大学学报,2018,41(10):32-38.
[11]张玉超,焦亮亮.2022年冬奥会对京津冀区域经济发展的影响分析[J].体育文化导刊报,2017(1):124-128.
[12]李欣.我国冰雪运动三大核心区域可持续发展研究[J].北京体育大学学报,2017,40(10):9-16.
[13]杨静,郭旭.全域旅游背景下浙江苍南旅游发展研究[J].管理观察,2017(10):86-88.
[14]国务院办公厅.国务院办公厅出台发展健身休闲产业指导意见[EB/OL].(2016-10-25)[2018-06-10]. http://www. gov. cn/gongbao/2016-11/20/content_5133011.htm.
[15]亚当·斯密.国富论[M].郭大力,王亚南,译.南京:译林出版社,2011,11.
[16]吴玲敏.我国区域体育旅游产业生态圈体系构建研究[J].北京体育大学学报,2016,39(7):30-38.
[17]张强,邓忠伟,陈浩.“生态文明”战略机遇期体育健身旅游资源开发与环境保护创新研究:以我国世界遗产地为例[J].北京体育大学学报,2016,39(12):36-41.