基于商圈饱和度的城市商圈结构优化研究——以四川省成都市为例
|
摘要
近年来,网络经济快速发展,实体零售受到较大冲击,一些原本供求均衡的商圈逐渐失衡,传统城市商圈饱和度评价指标体系已无法科学评价商圈饱和度状况,须加以改进。因此,根据当前影响城市商圈的因素修正了商圈饱和度评价指标体系,引入模糊层次分析法构建评价模型,以传统商业高度发达的成都市为例进行了实证分析,在得出研究结论的基础上提出了从3个方面优化城市商圈结构的建议。
In recent years,with the rapid development of the network economy,the physical retails has been greatly impacted,and some commercial circles which used to be balanced in supply and demand have been gradually out of balance.The traditional evaluation index system of urban commercial circle saturation can no longer scientifically evaluate the condition of commercial circle saturation and it needs to be improved.Therefore,this paper revises the evaluation index system according to the current factors affecting urban commercial circle and introduces the FAHP method to construct a new evaluation model.Taking Chengdu,a city with highly-developed traditional commerce,as an example,an empirical analysis is carried out.Based on the conclusions of the analysis,this paper puts forward specific suggestions to improve the structure of urban commercial circle from three aspects.
In recent years,with the rapid development of the network economy,the physical retails has been greatly impacted,and some commercial circles which used to be balanced in supply and demand have been gradually out of balance.The traditional evaluation index system of urban commercial circle saturation can no longer scientifically evaluate the condition of commercial circle saturation and it needs to be improved.Therefore,this paper revises the evaluation index system according to the current factors affecting urban commercial circle and introduces the FAHP method to construct a new evaluation model.Taking Chengdu,a city with highly-developed traditional commerce,as an example,an empirical analysis is carried out.Based on the conclusions of the analysis,this paper puts forward specific suggestions to improve the structure of urban commercial circle from three aspects.
引文
[1]柳思维,唐红涛,王娟.城市商圈的时空动态性述评与分析[J].财贸经济,2007,(3):112-116.
[2]董进才,宝贡敏.零售市场饱和度评价的基本思路[J].财贸经济,2005,(5):85-88.
[3]仵宗卿,柴彦威.商业活动与城市商业空间结构研究[J].地理与地理信息科学,1999,(3):20-24.
[4]Reilly W J.Methods of the Study of Retail Relationships[D].University of Texas,1929.
[5]吴忠才.基于要素构成的城市商圈及竞争力实证研究[D].长沙:中南大学,2009.
[6]O'Kelly M .Retail market share and saturation[J].Journal of Retailing and Consumer Services,2001,8(1):40-45.
[7]孙元欣.零售饱和度的测评方法[J].上海商业,2004,(7):31-32.
[8]Wood S ,Mccarthy D .The UK food retail “race for space” and market saturation:a contemporary review[J].International Review of Retail Distribution & Consumer Research,2014,24(2):121-144.
[9]陈佳琪.城市商业饱和度计算方法研究——以锦州市为例[J].渤海大学学报:自然科学版,2015,(3):278-283.
[10]张爽,王宁,邓延平,等.重庆市五大功能区大型商业综合体供需关系分析——基于IRS测算方法[J].重庆理工大学学报:社会科学版,2016,30(7):96-101.
[11]柳思维,唐红涛.基于AHP的城市零售企业商圈吸引力模型分析[J].系统工程,2006,(3):53-57.
[12]曾锵.零售商圈吸引力:基于雷利法则和赫夫模型的实证研究[J].财贸经济,2010,(4):107-113.
[13]Semih T,Efendigil T,Soner Kara S.A combined fuzzy MCDM approach for selecting shopping center site:An example from Istanbul,Turkey[J].Expert Systems with Applications,2010,37(3):1973-1980.
[2]董进才,宝贡敏.零售市场饱和度评价的基本思路[J].财贸经济,2005,(5):85-88.
[3]仵宗卿,柴彦威.商业活动与城市商业空间结构研究[J].地理与地理信息科学,1999,(3):20-24.
[4]Reilly W J.Methods of the Study of Retail Relationships[D].University of Texas,1929.
[5]吴忠才.基于要素构成的城市商圈及竞争力实证研究[D].长沙:中南大学,2009.
[6]O'Kelly M .Retail market share and saturation[J].Journal of Retailing and Consumer Services,2001,8(1):40-45.
[7]孙元欣.零售饱和度的测评方法[J].上海商业,2004,(7):31-32.
[8]Wood S ,Mccarthy D .The UK food retail “race for space” and market saturation:a contemporary review[J].International Review of Retail Distribution & Consumer Research,2014,24(2):121-144.
[9]陈佳琪.城市商业饱和度计算方法研究——以锦州市为例[J].渤海大学学报:自然科学版,2015,(3):278-283.
[10]张爽,王宁,邓延平,等.重庆市五大功能区大型商业综合体供需关系分析——基于IRS测算方法[J].重庆理工大学学报:社会科学版,2016,30(7):96-101.
[11]柳思维,唐红涛.基于AHP的城市零售企业商圈吸引力模型分析[J].系统工程,2006,(3):53-57.
[12]曾锵.零售商圈吸引力:基于雷利法则和赫夫模型的实证研究[J].财贸经济,2010,(4):107-113.
[13]Semih T,Efendigil T,Soner Kara S.A combined fuzzy MCDM approach for selecting shopping center site:An example from Istanbul,Turkey[J].Expert Systems with Applications,2010,37(3):1973-1980.