新疆农产品流通渠道合作关系研究——以农业社会企业嵌入为视角
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摘要
如何解决农产品流通渠道各成员合作中存在的诸多问题,保持稳定的合作关系是学术界关注的焦点。通过实地调研,梳理目前新疆农产品流通渠道的合作关系,发现存在合作各方地位不对等、信息不对称、合作层次较低及合作模式不健全等弊端,导致合作关系不稳定。提出通过农业社会企业嵌入创新渠道合作,以分散众包、土地入股、地权流转的方式帮助农民增收;通过线上线下融合,促使下游渠道增值;建立渠道成员间合作关系,并通过成本共担及收益共享稳定合作关系,提高农产品供应链整体效益。
Through field investigation, we sort out the current cooperative relationship of the agricultural products circulation channels in Xinjiang, and identify the existing problems such as unequal status of the cooperating parties, information asymmetry, low cooperation level and unsound cooperation mode, etc., resulting in unstable cooperation. Next, we propose to embed the agricultural social enterprises into the innovative channel to help farmers increase their income through dispersive crowdsourcing, pooling of land as shares and land right transfer; to increase the value of downstream channels through online and offline integration; to establish cooperative relationship among channel members; and to share costs and revenues to stabilize the cooperative relationship and improve the overall efficiency of the agricultural product supply chain.
Through field investigation, we sort out the current cooperative relationship of the agricultural products circulation channels in Xinjiang, and identify the existing problems such as unequal status of the cooperating parties, information asymmetry, low cooperation level and unsound cooperation mode, etc., resulting in unstable cooperation. Next, we propose to embed the agricultural social enterprises into the innovative channel to help farmers increase their income through dispersive crowdsourcing, pooling of land as shares and land right transfer; to increase the value of downstream channels through online and offline integration; to establish cooperative relationship among channel members; and to share costs and revenues to stabilize the cooperative relationship and improve the overall efficiency of the agricultural product supply chain.
引文
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[6]王亚飞,黄勇,唐爽.龙头企业与农户订单履约效率及其动因探寻[J].农业经济问题,2014,(11):11-25.
[7]黄祖辉,扶玉枝,徐旭初.农民专业合作社的效率及其影响因素分析[J].中国农村经济,2011,(7):4-13.
[8]Reardon T,Berdegue J A.The rapid rise of supermarkets in Latin America:Challenges and opportunities for development[J].Development Policy Review,2002,20(4):371-388.
[9]魏小英.咸阳市果蔬农产品农超对接制约因素与对策研究[J].陕西农业科学,2015,61(3):106-108.
[10]Pritchard B,Godwin M.The impacts of supermarket prourement on farming communities in India:Evidence from rural Kamataka[J].Development Policy Review,2010,28(4):435-456.
[11]Borzaga C,Defourny J.The Emergence of Social Enterprise[M].London and New York:Routledge,2004.
[12]谢家平,刘鲁浩,梁玲.社会企业:发展异质性、现状定位及商业模式创新[J].经济管理,2016,(4):190-199.
[13]张淑惠,文雷.新型农民专业合作社的效率来源分析-以治理理论为视角[J].当代世界与社会主义,2014,(5):150-155.
[2]李雪梅.农产品合作组织流通渠道模式对渠道绩效的影响机制[J].商业经济研究,2018,(9):133-135.
[3]曹艳爱,欧晓明.交易成本视角下“农户+公司”的农产品渠道关系稳定性分析[J].商业经济研究,2014,(5):58-60.
[4]H Guo,R W Jolly,J Zhu.Contract Farming in China:Perspectives of Farm Households and Agribusiness Firms[J].Comparative Economic Studies,2007,49(2):285-312.
[5]叶飞,林强.销售价格受产出率影响下订单农业的定价模型[J].系统工程学报,2015,30(3):417-430.
[6]王亚飞,黄勇,唐爽.龙头企业与农户订单履约效率及其动因探寻[J].农业经济问题,2014,(11):11-25.
[7]黄祖辉,扶玉枝,徐旭初.农民专业合作社的效率及其影响因素分析[J].中国农村经济,2011,(7):4-13.
[8]Reardon T,Berdegue J A.The rapid rise of supermarkets in Latin America:Challenges and opportunities for development[J].Development Policy Review,2002,20(4):371-388.
[9]魏小英.咸阳市果蔬农产品农超对接制约因素与对策研究[J].陕西农业科学,2015,61(3):106-108.
[10]Pritchard B,Godwin M.The impacts of supermarket prourement on farming communities in India:Evidence from rural Kamataka[J].Development Policy Review,2010,28(4):435-456.
[11]Borzaga C,Defourny J.The Emergence of Social Enterprise[M].London and New York:Routledge,2004.
[12]谢家平,刘鲁浩,梁玲.社会企业:发展异质性、现状定位及商业模式创新[J].经济管理,2016,(4):190-199.
[13]张淑惠,文雷.新型农民专业合作社的效率来源分析-以治理理论为视角[J].当代世界与社会主义,2014,(5):150-155.