高职院校图书馆阅读推广活动读者满意度指数模型研究
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摘要
高职院校图书馆阅读推广活动是图书馆服务创新的重要举措,借鉴顾客满意度模型,引入图书馆阅读推广活动,从读者视角构建了高职院校图书馆阅读推广活动读者满意度指数模型。为验证测评模型的科学合理性,在参数求解和检验时采用Lisrel,以长沙航空职业技术学院图书馆阅读推广活动为例,针对性地进行了实证研究,充分验证了模型的科学合理性。最后根据测评结果,对高职院校图书馆阅读推广活动如何提升读者满意度给出了对策建议。参考文献9。
Using the model of customer satisfaction and introducing the activity of library reading,this paper constructs the reader satisfaction index model of reading activity in library of higher vocational college from the perspective of readers. In order to verify the evaluation model is scientific and rational or not,Lisrel is used in parameter solving and testing. Taking Changsha University of Aeronautical and Astronautic Vocational and Technical College Library as an example,this paper conducts an empirical study and fully validates the scientificity and rationality of the model. Finally,according to the results of the evaluation,this paper gives some suggestions on how to improve the reader satisfaction in reading activities of libraries in vocational colleges. 9 refs.
Using the model of customer satisfaction and introducing the activity of library reading,this paper constructs the reader satisfaction index model of reading activity in library of higher vocational college from the perspective of readers. In order to verify the evaluation model is scientific and rational or not,Lisrel is used in parameter solving and testing. Taking Changsha University of Aeronautical and Astronautic Vocational and Technical College Library as an example,this paper conducts an empirical study and fully validates the scientificity and rationality of the model. Finally,according to the results of the evaluation,this paper gives some suggestions on how to improve the reader satisfaction in reading activities of libraries in vocational colleges. 9 refs.
引文
[1]王丹,范并思.图书馆阅读推广基础理论流派及其分析[J].大学图书馆学报,2016(4):23-29.
[2]胡异.谈高校图书馆阅读推广中的问题与对策[J].高校图书馆工作,2014(6):85-87.
[3]陈旸,左珊.基于粗糙集理论的社区体育服务公众满意度评价实证研究[J].湘潭大学学报(哲学社会科学版),2014(1):95-101.
[4]段冰.基于结构方程的顾客满意度测评模型[J].统计与决策,2013(12):48-50.
[5] Fornell C. A national customer satisfaction barometer:The swedish experience[J]. Journal of Marketing,1992(6):6-21.
[6] Baral,A. Tripathy,A. K. Mahanty. Relationship between fuzzy set and rough set with example[J]. International Journal of Mathematical Sciences and Engineering Applications, 2012(3):399-407.
[7]李晓鸿. LISREL与PLS建模方法的分析与比较[J].科技管理研究,2012(20):230-233.
[8] Fatemeh Panahi,Iraj Malekmohammadi. Lisrel Analysis of Factors for Empowering Producers to Abolish Livelihood Poverty through Optimizing Agricultural Water Resources Management[J]. American journal of agricultural and biological sciences. 2010(1):7-14.
[9]朱榕.泛在知识环境下高职图书馆阅读推广实践研究——基于“国家首批示范性高职院校”图书馆的多案例分析[J].图书馆学研究,2014(12):75-79.
[2]胡异.谈高校图书馆阅读推广中的问题与对策[J].高校图书馆工作,2014(6):85-87.
[3]陈旸,左珊.基于粗糙集理论的社区体育服务公众满意度评价实证研究[J].湘潭大学学报(哲学社会科学版),2014(1):95-101.
[4]段冰.基于结构方程的顾客满意度测评模型[J].统计与决策,2013(12):48-50.
[5] Fornell C. A national customer satisfaction barometer:The swedish experience[J]. Journal of Marketing,1992(6):6-21.
[6] Baral,A. Tripathy,A. K. Mahanty. Relationship between fuzzy set and rough set with example[J]. International Journal of Mathematical Sciences and Engineering Applications, 2012(3):399-407.
[7]李晓鸿. LISREL与PLS建模方法的分析与比较[J].科技管理研究,2012(20):230-233.
[8] Fatemeh Panahi,Iraj Malekmohammadi. Lisrel Analysis of Factors for Empowering Producers to Abolish Livelihood Poverty through Optimizing Agricultural Water Resources Management[J]. American journal of agricultural and biological sciences. 2010(1):7-14.
[9]朱榕.泛在知识环境下高职图书馆阅读推广实践研究——基于“国家首批示范性高职院校”图书馆的多案例分析[J].图书馆学研究,2014(12):75-79.