基于云计算平台的微商移动营销系统
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摘要
随着电子商务的快速发展,微营销已经成为一个具有很强需求的研究方向,利用云平台构建面向云存储的安全数据共享方案已被广泛应用,但大多数研究是基于新的app研发,这对后期app推广提出了相应的要求,影响营销效果.针对上述问题,本文结合现有微营销应用广泛的社交平台——微信作为切入点,开发相应微信小程序,在此基础上结合云平台存储和后台系统管理,解决了新研发营销app平台推广耗时耗力的缺点,实践证明该方法推广效果好,取得了一定的经济效益,具有较高的可行性.
With the rapid development of e-commerce, micro-marketing has become a research direction with strong demand. Building a secure data sharing scheme for Cloud storage by Cloud platform has been widely used, but most of the research is based on the development of new apps, which puts forward corresponding requirements for the later promotion of apps and affects the marketing results. In view of the above problems, the existing social platform of micro-marketing, WeChat, is taken as a breakthrough point, and the corresponding micro-programs based on WeChat are developed in this paper. On this basis, combined with Cloud platform storage and background system management, the time-consuming and labor-consuming problem in the promotion of new R&D marketing app platform is solved. It has been proved that the effect of promotion is good, economic benefits have been achieved, and the feasibility of promotion is high.
With the rapid development of e-commerce, micro-marketing has become a research direction with strong demand. Building a secure data sharing scheme for Cloud storage by Cloud platform has been widely used, but most of the research is based on the development of new apps, which puts forward corresponding requirements for the later promotion of apps and affects the marketing results. In view of the above problems, the existing social platform of micro-marketing, WeChat, is taken as a breakthrough point, and the corresponding micro-programs based on WeChat are developed in this paper. On this basis, combined with Cloud platform storage and background system management, the time-consuming and labor-consuming problem in the promotion of new R&D marketing app platform is solved. It has been proved that the effect of promotion is good, economic benefits have been achieved, and the feasibility of promotion is high.
引文
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[12] DUHA ALSMADI,VICTOR PRYBUTOK.Sharing and storage behavior via cloud computing:Security and privacy in research and practice[J].Computers in Human Behavior,2018,85:218-226.
[2] 陈浩,李本富.基于Android云计算的移动点餐系统[J].计算机系统应用,2012(8):148-151.
[3] 池金玲.云计算在电子商务中的应用研究[J].吉林工程技术师范学院学报,2018,34(4):89-91.
[4] 成静静.基于Hadoop的分布式云计算/云存储方案的研究与设计[J].数据通信,2012(5):14-18.
[5] 原丕业,宋乃绪,万鹏.微信小程序如何助力“新零售”[J].管理工程师,2018(6):16-20.
[6] 庞双龙.基于云计算的学生考勤管理系统的设计与实现[D].成都:电子科技大学,2018.
[7] Adrian-Mihai Zaharia-Rdulescu,Ioan Radu.Cloud computing and public administration:approaches in several European countries[J].Proceedings of the International Conference on Business Excellence,2017,11(1):7-8.
[8] 周小平,何建华,陈洁,等.基于手机平台的卷烟营销系统设计[J].计算机与网络,2017(5):66-69.
[9] KYLERICHTER,JOEKEELEY.IOS组件与框架[M].袁国忠,译.北京:人民邮电出版社,2014.
[10] 林伟伟,齐德昱.云计算资源调度研究综述[J].计算机科学,2012(10):1-6.
[11] 陈伟.微信小程序开发实战[M].北京:人民邮电出版社,2017(8).
[12] DUHA ALSMADI,VICTOR PRYBUTOK.Sharing and storage behavior via cloud computing:Security and privacy in research and practice[J].Computers in Human Behavior,2018,85:218-226.