文化帝国主义语境下的意识形态领导权建设
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摘要
全球化背景下,中国意识形态领导权建设面临着以美国为首的西方文化帝国主义入侵的威胁。利用信息传播媒体、好莱坞电影、消费主义进行价值观传播,是美国意识形态渗透的三大利器。在此语境下,我国要加强软实力建设,以民族文化自觉、自信和创新消解文化帝国主义影响;加强社会主义意识形态认同教育和社会主义核心价值体系大众化建设,使主导意识形态真正变成主流意识形态;发挥"有机知识分子"作用,打好捍卫意识形态领导权的"阵地战",在此基础上赢得这场"没有硝烟的战争"的胜利。
Under the background of globalization,the construction of China's ideological hegemony is facing with the threat of invasion of Western cultural imperialism led by the United States. The US government is practicing political,cultural and ideological infiltration and touting its values by means of information dissemination through their advanced network,Hollywood movies and consumerism as the hidden weapons of the political and cultural expansion and the effective means to spread mass culture,which serves as the backbone of the implementation of the strategy of America cultural imperialism. In this language context,our nation should strengthen the construction of soft power and counteract the effect of the cultural imperialism by building up the national cultural self-consciousness,confidence and innovation,and strengthen the socialist ideology identification education and popularize the socialist core value system,so as to make the dominant ideology become the real mainstream ideology. Giving the "organic intellectual"a full play and defending the ideological hegemony by means of the so called "positional warfare"will make us win the war between the socialist leading ideology and the cultural imperialism.
Under the background of globalization,the construction of China's ideological hegemony is facing with the threat of invasion of Western cultural imperialism led by the United States. The US government is practicing political,cultural and ideological infiltration and touting its values by means of information dissemination through their advanced network,Hollywood movies and consumerism as the hidden weapons of the political and cultural expansion and the effective means to spread mass culture,which serves as the backbone of the implementation of the strategy of America cultural imperialism. In this language context,our nation should strengthen the construction of soft power and counteract the effect of the cultural imperialism by building up the national cultural self-consciousness,confidence and innovation,and strengthen the socialist ideology identification education and popularize the socialist core value system,so as to make the dominant ideology become the real mainstream ideology. Giving the "organic intellectual"a full play and defending the ideological hegemony by means of the so called "positional warfare"will make us win the war between the socialist leading ideology and the cultural imperialism.
引文
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[2]赫伯特·席勒.新闻工具与美帝国[J.]国际新闻界,1979(1):1-2.
[3]布热津斯基.大失控与大混乱[M].北京:中国社会科学出版社,1994:251.
[4]韩召颖.输出美国:美国新闻署与美国公众外交[M].天津:天津人民出版社,2000:176.
[5]郭可.当代对外传播[M].上海:复旦大学出版社,2003:161.
[6]徐稳.论马克思主义意识形态安全[J].理论学刊,2013(2):74-79.
[7]陈犀禾.跨文化视野中的影视艺术[M].上海:学林出版社,2003:279.
[8]唐纳德·怀特.美国的兴盛与衰落[M].南京:江苏人民出版社,2002.
[9]柳静.西方对外战略策略资料:第1辑[M].北京:当代中国出版社,1992:16.
[10]李智.文化外交:一种传播学的解读[M].北京:北京大学出版社,2005:91.
[11]袁铎.非意识形态化思潮研究[M].北京:中国社会科学出版社,2008:255.
[12]约瑟夫·奈.美国霸权的困惑[M].何向东,译.北京:世界知识出版社,2002:9.
[13]约瑟夫·奈.软力量——世界政坛成功之道[M].吴晓辉,钱程,译.北京:东方出版社,2005:5.
[14]约瑟夫·奈.灵巧领导力[M].李达飞,译.北京:中信出版社,2009:29.
[15]安东尼奥·葛兰西.狱中札记[M].曹雷雨,译.北京:中国社会科学出版社,2000.
[16]江泽民.江泽民文选:第3册[M].北京:人民出版社,2006:97.