“文化自信”视域下武术文化传播的策略研究
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摘要
文化自信是对自身文化的一种认同与推崇。本文采用文献资料法、逻辑分析法研究方法,在文化自信视域下,对武术文化面临的机遇与挑战进行分析,并提出树立文化自信是武术文化传播的重要因素,能够增强传播武术文化的动力,追求兼容并包的传播理念,与时代发展相适应,追求多元化发展,创建武术文化品牌,丰富传播模式等对策,旨在为武术文化传播的发展提供一定的理论参考。
Cultural confidence means the recognition and promotion of our own culture. Through literature review and logical analysis, from the aspect of cultural confidence, this paper analyzes the opportunities and challenges wushu(martial arts)culture encountered with. With the aim of offering reference to its development, it is proposed that building cultural confidence is a key to its promotion, which will offer a strong momentum to its popularization. Besides, the concept of compatible and inclusive communication should be applied, which will be in line with the modern development. A diversified development should also be pursued, and a wushu culture brand should be established, which will enrich its means of promotion.
Cultural confidence means the recognition and promotion of our own culture. Through literature review and logical analysis, from the aspect of cultural confidence, this paper analyzes the opportunities and challenges wushu(martial arts)culture encountered with. With the aim of offering reference to its development, it is proposed that building cultural confidence is a key to its promotion, which will offer a strong momentum to its popularization. Besides, the concept of compatible and inclusive communication should be applied, which will be in line with the modern development. A diversified development should also be pursued, and a wushu culture brand should be established, which will enrich its means of promotion.
引文
[1]云杉.文化自觉文化自信文化自强——对繁荣发展中国特色社会主义文化的思考(中)[J],红旗文稿,2016,(16).
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[4]陈建民.跨文化视野下中国武术的传播策略[J].体育学刊,2008,15,(5):25-28.
[5]郭玉成.中国武术传播论[M].上海:复旦大学出版社,2008.
[6]崔英敏,黄聪.跨文化传播:武术文化传播发展的新视角[J].北京体育大学学报,2013,7,(36):36-40.
[2]林建华,杜德全.论中国武术文化的保护[J].厦门大学学报(哲学社会科学版),2006,(4).
[3]蔡金明,许双陆.现代武术运动的社会价值探析[J].台州学院学报,2006,28,(6):87-89.
[4]陈建民.跨文化视野下中国武术的传播策略[J].体育学刊,2008,15,(5):25-28.
[5]郭玉成.中国武术传播论[M].上海:复旦大学出版社,2008.
[6]崔英敏,黄聪.跨文化传播:武术文化传播发展的新视角[J].北京体育大学学报,2013,7,(36):36-40.