新零售创新模式下智能医用柜设计
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摘要
目的结合新零售创新模式和"互联网+医疗"服务体制,分析研究以提高医院服务质量和效率为目的的线上、线下闭环式医疗用品泛零售的新模态,为医院这种复杂、特殊的使用情境设计更方便、快捷、高效、舒适、合理的医用柜。方法基于用户体验设计的方法,通过实地考察、发放问卷、用户访谈等方式,对现有医用柜产品进行调查研究,分析总结现有产品的问题和缺点,整合新零售和"互联网+"系统设计的理念,进行一款智能医用柜产品的运营模式、形态、人机交互、APP界面及结构等方面的优化创新设计。结论 All-in智能医用柜及其APP设计融合线上线下的全渠道,是"互联网+医疗"在新零售模式背景下的一次全新探索,为我国健康医疗零售行业设计提供了一种思路,对转变医疗服务模式,建立和谐稳定的医患关系具有积极的意义。
The work aims to analyze and study the new mode of pan-retail of online and offline closed-loop medical supplies aiming at improving the service quality and efficiency of hospitals, so as to design more convenient, rapid, efficient, comfortable and reasonable medical cabinets for the complex and special use situation of hospitals, in combination with the new retail innovation mode and the "Internet+ Medical" service system. Based on the method of user experience design, the existing medical cabinet products were investigated and studied through on-the-spot investigation, questionnaires and user interviews. The problems and shortcomings of the existing products were analyzed and summarized. The new retail and "Internet plus" system design concepts were integrated to optimize and innovate the operation mode, form, human-computer interaction, APP interface and structure of an intelligent medical cabinet product. All-in intelligent medical cabinet and its APP design integrated with online and offline channels are brand-new explorations of "Internet+ Medical" under the background of new retail model. It provides a way of thinking for the design of China's healthy medical retail industry and has positive significance for changing the medical service mode and establishing a harmonious and stable doctor-patient relationship.
The work aims to analyze and study the new mode of pan-retail of online and offline closed-loop medical supplies aiming at improving the service quality and efficiency of hospitals, so as to design more convenient, rapid, efficient, comfortable and reasonable medical cabinets for the complex and special use situation of hospitals, in combination with the new retail innovation mode and the "Internet+ Medical" service system. Based on the method of user experience design, the existing medical cabinet products were investigated and studied through on-the-spot investigation, questionnaires and user interviews. The problems and shortcomings of the existing products were analyzed and summarized. The new retail and "Internet plus" system design concepts were integrated to optimize and innovate the operation mode, form, human-computer interaction, APP interface and structure of an intelligent medical cabinet product. All-in intelligent medical cabinet and its APP design integrated with online and offline channels are brand-new explorations of "Internet+ Medical" under the background of new retail model. It provides a way of thinking for the design of China's healthy medical retail industry and has positive significance for changing the medical service mode and establishing a harmonious and stable doctor-patient relationship.
引文
[1]新零售-MBA智库百科[EB/OL].(2017-03-24)[2018-11-12]. https://wiki.mbalib.com/wiki/新零售.New Retail-MBA Think Tank Encyclopedia[EB/OL].(2017-03-24)[2018-11-12]. https://wiki.mbalib.com/wiki/新零售.
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[6]姚玉秀.“互联网+医疗”正在进行创新和重塑[J].信息系统工程, 2018(5):6—7.YAO Yu-xiu."Internet+Medical"is Undergoing InnovationandReshaping[J].InformationSystemsEngineering, 2018(5):6—7.
[7]罗仕鉴,朱上上.用户体验与产品创新设计[M].北京:机械工业出版社, 2010.LUO Shi-jian, ZHU Shang-shang. User Experience and Product Innovation Design[M]. Beijing:China Machine Press, 2010.
[8]谢理正,沈榆.基于用户体验的新零售系统设计策略[J].设计, 2017(21):116—117.XIE Li-zheng, SHEN Yu. Design Strategy of New Retail System Based on User Experience[J]. Design, 2017(21):116—117.
[9]朱琪颖,张卓然.新零售视野下的无人商店用户体验研究[J].包装工程, 2018, 39(22):29—34.ZHUQi-ying,ZHANGZhuo-ran.ResearchonUser Experience of Unmanned Stores from the Perspective of New Retail[J]. Packaging Engineering, 2018, 39(22):29—34.
[10]宋志昌,陈虹,毕雷.新零售行业中的用户体验设计研究[J].设计, 2018(3):82—83.SONGZhi-chang,CHENHong,BILei.Researchon User Experience Design in New Retail Industry[J]. Design, 2018(3):82—83.
[2]阿里商业评论.到底什么是新零售?该怎么玩?阿里首次系统解读[EB/OL].(2017-03-10)[2018-11-12].https://36kr.com/p/5066377.html.Ali Business Review. What Exactly is New Retail? How to Play? Ali's First Systematic Interpretation[EB/OL].(2017-03-10)[2018-11-12]. https://36kr.com/p/5066377.html.
[3]邓小虹.合理利用资源,完善医疗服务体系——北京市建设护理院背景与意义[J].中国护理管理,2010,10(2):5—6.DENGXiao-hong.RationalUseofResourcesandImprovement of Medical Service System:the Background andSignificanceofBeijingConstructionNursingHome[J].China Nursing Management, 2010, 10(2):5—6.
[4]柴春雷,邱懿武,俞立颖.商业创新设计[M].武汉:华中科技大学出版社, 2014.CHAIChun-lei,QIUYi-wu,YULi-ying.Commercial Innovation Design[M]. Wuhan:Huazhong University of Science and Technology Press, 2014.
[5]刘哲宇.2018再发问,何为“新零售”?[J].中国眼镜科技杂志, 2018(17):8—9.LIU Zhe-yu. 2018 Ask Again, What is"New Retail"?[J].China Optical Technology Journal, 2018(17):8—9.
[6]姚玉秀.“互联网+医疗”正在进行创新和重塑[J].信息系统工程, 2018(5):6—7.YAO Yu-xiu."Internet+Medical"is Undergoing InnovationandReshaping[J].InformationSystemsEngineering, 2018(5):6—7.
[7]罗仕鉴,朱上上.用户体验与产品创新设计[M].北京:机械工业出版社, 2010.LUO Shi-jian, ZHU Shang-shang. User Experience and Product Innovation Design[M]. Beijing:China Machine Press, 2010.
[8]谢理正,沈榆.基于用户体验的新零售系统设计策略[J].设计, 2017(21):116—117.XIE Li-zheng, SHEN Yu. Design Strategy of New Retail System Based on User Experience[J]. Design, 2017(21):116—117.
[9]朱琪颖,张卓然.新零售视野下的无人商店用户体验研究[J].包装工程, 2018, 39(22):29—34.ZHUQi-ying,ZHANGZhuo-ran.ResearchonUser Experience of Unmanned Stores from the Perspective of New Retail[J]. Packaging Engineering, 2018, 39(22):29—34.
[10]宋志昌,陈虹,毕雷.新零售行业中的用户体验设计研究[J].设计, 2018(3):82—83.SONGZhi-chang,CHENHong,BILei.Researchon User Experience Design in New Retail Industry[J]. Design, 2018(3):82—83.