SWOT分析在医院国际合作交流中的应用
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摘要
文章采用SWOT分析法,对广州某三级甲等综合性医院国际合作交流开展的内部优势(S)、劣势(W)和外部机会(O)、挑战(T)进行要素分析,总结出医院具备深厚发展底蕴、科研蓬勃发展等优势,以及发展不均衡、资金支持不足、交流零散、缺乏系统指导、外事人才欠缺等劣势;同时面临着上级政策支持与外界医疗需求的机遇和市场快速发展带来的竞争挑战。文章在深入分析上述各要素的基础上,运用SWOT分析中提供的战略归纳法对医院采取的应对措施,如打造特色学科群、科研与临床专家对接、精细化定位发展、多部门协同运作等进行归纳凝练,并针对分析结果提出了构建考核体系、探索新机制的发展建议,以期今后能进一步完善国际合作交流的工作机制,促进医院的国际化发展。
Strengths, Weaknesses, Opportunities and Threats(SWOT) analysis of the international cooperation and exchange was carried out in a tertiary general hospital in Guangzhou. The results showed that the hospital had strengths including solid developmental background and vigorous development in scientific and technical research; and had weaknesses including unbalanced development, inadequate financial support, scattered exchanges, lack of systematic training, and lack of talents in foreign exchanges.Meanwhile, the hospital was confronted with opportunities from the policy supports by the government as well as competition and challenges due to the increased medical demands and rapid market development. Based on the results of SWOT analysis using the strategic induction methods, countermeasures were proposed as follows: constructing featured discipline groups, linking scientific research experts with clinical experts, refining developmental directions, and promoting multi-department collaboration. Suggestions for performance assessment, and new mechanisms of development were also proposed to optimize the work of international cooperation and exchange and promote the internationalization of the hospital.
Strengths, Weaknesses, Opportunities and Threats(SWOT) analysis of the international cooperation and exchange was carried out in a tertiary general hospital in Guangzhou. The results showed that the hospital had strengths including solid developmental background and vigorous development in scientific and technical research; and had weaknesses including unbalanced development, inadequate financial support, scattered exchanges, lack of systematic training, and lack of talents in foreign exchanges.Meanwhile, the hospital was confronted with opportunities from the policy supports by the government as well as competition and challenges due to the increased medical demands and rapid market development. Based on the results of SWOT analysis using the strategic induction methods, countermeasures were proposed as follows: constructing featured discipline groups, linking scientific research experts with clinical experts, refining developmental directions, and promoting multi-department collaboration. Suggestions for performance assessment, and new mechanisms of development were also proposed to optimize the work of international cooperation and exchange and promote the internationalization of the hospital.
引文
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[7]翟运开,张静,赵杰,等.基于SWOT-DANP的河南省远程医疗发展影响因素研究[J].中国医院管理,2018,38(2):17-20.
[8]刘凤屏,廖洁琼,郭恩谊,等.基于SWOT分析的中小型三级医院战略选择研究[J].现代医院,2017, 17(11):24-26.
[9]黄晓晓,宋慧,李冬,等.转型期医院科研工作的SWOT分析[J].中国卫生质量管理,2016, 23(2):110-112.
[10]王鑫睿,艾亮.医院国际交流中多元主体协同机制的研究[J].现代医院,2018,18(8):1097-1099, 1102.
[11]汤佳,王长青.医联体工作的PEST-SWOT模型研究分析[J].中国卫生质量管理,2016, 23(6):77-80.
[2]祝益民,朱丽辉,谢燕,等.开展国际合作交流促进医院人才成长[J].中国卫生人才,2012(4):86-87.
[3]吴琼,马晓静,陈丽,等.公立医院编制备案制的SWOT分析[J].中国医院管理,2016, 36(12):11-13.
[4]张婷,郭渝成. SWOT分析法在创建研究型医院中的应用[J].中国医院,2011, 15(4):39-41.
[5]王发强.研究型医院发展历程与展望[J].中华医院管理杂志,2016, 32(1):7-11.
[6]王晓惠.医技工作SWOT分析与对策[J].中国卫生质量管理,2018, 25(1):42-44.
[7]翟运开,张静,赵杰,等.基于SWOT-DANP的河南省远程医疗发展影响因素研究[J].中国医院管理,2018,38(2):17-20.
[8]刘凤屏,廖洁琼,郭恩谊,等.基于SWOT分析的中小型三级医院战略选择研究[J].现代医院,2017, 17(11):24-26.
[9]黄晓晓,宋慧,李冬,等.转型期医院科研工作的SWOT分析[J].中国卫生质量管理,2016, 23(2):110-112.
[10]王鑫睿,艾亮.医院国际交流中多元主体协同机制的研究[J].现代医院,2018,18(8):1097-1099, 1102.
[11]汤佳,王长青.医联体工作的PEST-SWOT模型研究分析[J].中国卫生质量管理,2016, 23(6):77-80.