农户测土配方施肥技术的持续采用意愿分析
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  • 英文篇名:An Analysis of Farmers' Durable Adoption Willingness of Formula Fertilization Technology
  • 作者:储成兵
  • 英文作者:Chu Chengbing;School of Accounting,Anhui University of Finance and Economics;
  • 关键词:测土配方施肥 ; 采用意愿 ; 农户
  • 英文关键词:formula fertilization;;adoption willingness;;farmers
  • 中文刊名:XGXY
  • 英文刊名:Journal of Hubei Engineering University
  • 机构:安徽财经大学会计学院;
  • 出版日期:2019-04-23 18:45
  • 出版单位:湖北工程学院学报
  • 年:2019
  • 期:v.39;No.179
  • 基金:安徽省哲学社会科学规划办项目(AHSKY2016D90)
  • 语种:中文;
  • 页:XGXY201902026
  • 页数:7
  • CN:02
  • ISSN:42-1836/Z
  • 分类号:124-130
摘要
基于安徽省6个县533个农户的入户调研数据,利用结构方程模型实证分析了农户测土配方施肥技术的持续采用意愿,结果表明:农户对测土配方施肥技术的感知有用性与采用满意度显著正向影响农户对该技术的持续采用意愿。测土配方施肥技术的相对优势、节约劳动力、方便性等显著正向影响农户对该技术的感知有用性与采用满意度,进而提高农户对该技术的持续采用意愿。而测土配方施肥技术的稳定程度与相容性显著正向影响农户对该技术的采用满意度,进而提高农户对该技术的持续采用意愿。通过实证分析可以更好地把握农户可持续农业生产技术采用行为的内在逻辑,进而为相关部门提供政策建议。
        Based on the household survey data of 533 farmers in 6 counties of Anhui Province,this paper made an empirical analysis of the farmers' durable adoption willingness of formula fertilization technology.The results revealed that the farmers' perceptive usefulness and satisfaction had a significant positive effect on their durable adoption willingness.The comparative advantage,labor saving and convenience of formula fertilization technology had a significant positive effect on farmers' perception of usefulness and satisfaction with the technology,and thus increased their durable adoption willingness.In addition,the stability and compatibility of formula fertilization technology had a significant positive effect on farmers' satisfaction with the adoption of this technology and further promoted their durable adoption willingness of using the technology.Through empirical analysis,we may better grasp the inner logic of farmers' sustainable adoption behaviors of agricultural production technology so as to provide policy recommendations for relevant departments.
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