市场导向对协同创新绩效的影响机理:基于复杂网络的动静态比较
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  • 英文篇名:Influence Mechanism of Market Orientation on Collaborative Innovation Performance:Comparison of Static and Dynamic Complex Networks
  • 作者:杜斌 ; 李斌
  • 英文作者:Du Bin;Li Bin;School of International Business,Shaanxi Normal University;School of International Economics and Trade,Lanzhou University of Finance and Economics;
  • 关键词:市场导向 ; 多主体协同创新 ; 复杂网络结构 ; 动态与静态比较
  • 英文关键词:Market orientation;;Multi-agent collaborative innovation;;Complex network structure;;Comparison of static and dynamic
  • 中文刊名:ZGKT
  • 英文刊名:Forum on Science and Technology in China
  • 机构:陕西师范大学国际商学院;兰州财经大学国际经济与贸易学院;
  • 出版日期:2017-05-05
  • 出版单位:中国科技论坛
  • 年:2017
  • 期:No.253
  • 基金:教育部哲学社会科学研究重大课题攻关项目“健全技术创新的市场导向机制研究”(14JZD010);; 国家社科青年项目“互联网+背景下零售服务业与制造业跨界融合研究”(16CGL002)
  • 语种:中文;
  • 页:ZGKT201705004
  • 页数:8
  • CN:05
  • ISSN:11-1344/G3
  • 分类号:29-36
摘要
本文基于协同理论及WS小世界网络思想,构建了多主体协同的复杂网络模型,通过模拟仿真对比分析了静态和动态网络结构下市场导向的三个维度对多主体协同创新绩效的影响机理。研究表明:短期的动态网络结构、长期的静态网络结构更有利于发挥顾客导向对协同创新绩效的驱动效应;动态网络结构下的竞争者导向、静态网络结构下的职能间协调对协同创新绩效的驱动效应更显著。
        This paper is based on the theory of collaborative and thinking of WS small-world networks. A complex multi-agent collaborative network model is constructed. The influence mechanism under static and dynamic network structure from three dimensions of marketoriented on the multi-agent collaborative innovation performance is analyzed by the numerical simulation. The results show that the shortterm dynamic network structure and the long-term static network structure are more conducive from customer orientation driving effect on the collaborative innovation performance; Competitor oriented under dynamic network structure and interfunctional coordination under static network structure are more significant for driving effect of collaborative innovation performance.
引文
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