碎片化时代下武术传播的困境与消解
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摘要
碎片化时代的到来,改变了信息的输出与接受模式,促使现有的武术传播体系同时代特征产生悖离,进而引发传播语境缺失、生存空间萎缩、文化属性矛盾等问题,严重桎梏着武术的继承与发展。故此,在立足于对碎片化深入分析的基础上,提出扩大文化定位、发展主体多元化、重心转移等途径对相应困境给予解决,继而保证武术传播体系与时代特点的契合,完成推广理念的与时俱进。
The advent of the Fragmented Era changes the output and input pattern of information, which leads to the deviation of wushu(martial arts) promotional system with the time feature and further results in its loss of communicative context, shrinking of living space, as well as the contradiction of cultural attribute. In turn the Fragmented Era becomes the obstacle of wushu's inheritance and development. This paper, therefore, purposes the countermeasurements of widening the culture orientation, developing multi-subjects, and shifting the emphasize, based on an in-depth analysis of the Fragmented Era, in order to ensure that the promotional system and concept of wushu are in line with the characteristics of the era.
The advent of the Fragmented Era changes the output and input pattern of information, which leads to the deviation of wushu(martial arts) promotional system with the time feature and further results in its loss of communicative context, shrinking of living space, as well as the contradiction of cultural attribute. In turn the Fragmented Era becomes the obstacle of wushu's inheritance and development. This paper, therefore, purposes the countermeasurements of widening the culture orientation, developing multi-subjects, and shifting the emphasize, based on an in-depth analysis of the Fragmented Era, in order to ensure that the promotional system and concept of wushu are in line with the characteristics of the era.
引文
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[6]孙永梅,王全军.民族传统体育融入学校教育的必要性与可行性[J].体育学刊,2012,19,(1):1-4.
[7]吕永强,王家宏.对抗碎片化:后现代体育哲学批判及其公共性旨趣[J].山东体育学院学报,2015,31,(5):40-44.
[2]姚志兰.我国群众体育媒体传播现状及发展策略[J].青年记者,2010,(5)::99-102.
[3]王庆军,方晓红.跨文化对话:中国传统体育国际化的障碍与超越[J].体育科学,2010,30,(6):14-19.
[4]哈佛燕京学社.全球化与文明对话[M].南京:江苏教育出版社,2004:15-17.
[5]郭庆光.传播学教程[M].北京:中国人民大学出版社,1999:203-204.
[6]孙永梅,王全军.民族传统体育融入学校教育的必要性与可行性[J].体育学刊,2012,19,(1):1-4.
[7]吕永强,王家宏.对抗碎片化:后现代体育哲学批判及其公共性旨趣[J].山东体育学院学报,2015,31,(5):40-44.