透视中国华为的商业模式要素构成
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  • 英文篇名:Perspective on the Business Model Composition of China Huawei
  • 作者:张秀娟
  • 英文作者:ZHANG Xiu-juan;Hebei University of Economics and Business;
  • 关键词:华为 ; 商业模式 ; 九要素
  • 英文关键词:Huawei;;business model;;nine elements
  • 中文刊名:JZGC
  • 英文刊名:Value Engineering
  • 机构:河北经贸大学;
  • 出版日期:2019-06-18
  • 出版单位:价值工程
  • 年:2019
  • 期:v.38;No.529
  • 语种:中文;
  • 页:JZGC201917113
  • 页数:4
  • CN:17
  • ISSN:13-1085/N
  • 分类号:236-239
摘要
近年来,华为发展迅速,在2018年《财富》世界500强中排名第72,华为的商业模式更是众多学者研究的对象。本文从商业模式的概念出发,对基于构成要素的商业模式文献进行梳理,并以Osterwalder的九要素理论为基础,对华为的商业模式进行研究,最后从中得到一些启发,期望为其他类似企业的发展提供参考。
        In recent years, huawei has developed rapidly and ranked 72 nd in the fortune global 500 in 2018. Huawei's business model is the object of many scholars' research. This paper starts from the concept of business model, sorts out the business model literature based on the components, and studies the business model of huawei on the basis of Osterwalder's nine elements theory, and finally obtains some inspirations, hoping to provide references for the development of other similar enterprises.
引文
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