CRM为核心的我国商学院集成信息平台成功的多因素模型
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摘要
商学院是高等教育机构中最贴近市场、最国际化的学院,既有教育机构的特点,又有着企业特性,商学院信息化水平是衡量商学院发展和参与市场竞争的主要指标之一。商学院信息化不同于高校信息化和企业信息化,目前,商学院需要建设以CRM为核心的集成信息平台系统,其成功实施影响着商学院的整体发展。借鉴企业信息系统成功的关键因素相关理论,结合高校信息化特点以及商学院实际情况,采用关键因素法,从战略层、项目执行层、技术层、组织管理层和外部环境层等层面,建立了商学院集成信息平台成功实施的影响因素模型及评价模型。使用结构方程模型方法进行实证研究,识别出影响我国商学院集成信息平台成功实施的关键因素。提出了针对性的对策建议,为我国商学院信息化建设提供一定的理论和实践指导,并进一步检验前人关于企业信息系统实施成功的关键因素在商学院环境中的适用性。
In higher education institutions, the business school is the closest to the market and the most international school. It has not only the characteristics of educational institutions but also the characteristics of enterprises. The informatization is one of the important indexes to measure the development of business schools and participation in market competition. The informatization of business Schools is different from the that of universities and enterprises. At present, business schools need to build an integrated information platform system with CRM as its core, and its successful implementation affects the overall development of business schools. Based on the key factors of the success of the enterprise information system, combining with the characteristics of university information and the actual situation of business schools, this paper has established the influencing factor model and evaluation model for the successful implementation of business school integrated information platform. By using the structural equation modeling method to conduct empirical research, it identifies the key factors that affect the successful implementation of the integrated information platform, and proposes some countermeasures and suggestions. Besides, it provides some theoretical and practical guidance for the information construction of China's business schools and further examines the applicability of previous studies on the key factors in the implementation of enterprise information system in the business school environment.
In higher education institutions, the business school is the closest to the market and the most international school. It has not only the characteristics of educational institutions but also the characteristics of enterprises. The informatization is one of the important indexes to measure the development of business schools and participation in market competition. The informatization of business Schools is different from the that of universities and enterprises. At present, business schools need to build an integrated information platform system with CRM as its core, and its successful implementation affects the overall development of business schools. Based on the key factors of the success of the enterprise information system, combining with the characteristics of university information and the actual situation of business schools, this paper has established the influencing factor model and evaluation model for the successful implementation of business school integrated information platform. By using the structural equation modeling method to conduct empirical research, it identifies the key factors that affect the successful implementation of the integrated information platform, and proposes some countermeasures and suggestions. Besides, it provides some theoretical and practical guidance for the information construction of China's business schools and further examines the applicability of previous studies on the key factors in the implementation of enterprise information system in the business school environment.
引文
[1] 张晨,张朋柱,罗继峰,等. 信息系统项目治理模式对项目绩效的影响[J].系统管理学报, 2015,24(5):634-643.
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[4] 马春波.试论高校信息化建设中非技术因素的影响[J].中国高教研究, 2000(8):54-55.
[5] 梁培,韩锡斌,胡华,等.高校信息化评价的思路和方法研究[J].现代教育技术, 2008, 18(4):14-17.
[6] 张成洪,胡艳秋,张诚.基于资源视角的高校信息化影响因素及其实证研究[J].复旦学报(自然科学版), 2009, 48(2):271-276.
[7] 庞海芍.高校教学信息化的现状及影响因素分析——以北京某大学为例[J].电化教育研究, 2006(5):34-37.
[8] 孙艳丽.高校档案信息化建设的影响因素分析与对策研究[J].情报科学, 2012, 30(2):254-258.
[9] 陈凯泉,李逢庆,姜晓明. 高校信息化建设中虚拟研究组织发展的影响因素及对策选择[J].远程教育杂志, 2015(6):70-77.
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[12] Trkman P. The critical success factors of business process management [J]. International Journal of Information Management, 2010, 30(2):125-134.
[13] Chow T, Cao D B. A survey study of critical success factors in agile software projects [J]. Journal of Systems and Software, 2008, 81(6):961-971.
[14] Wong K Y. Critical success factors for implementing knowledge management in smalland medium enterprises [J]. Industrial Management & Data Systems, 2005, 105(3), 261-279.
[15] Coronado R B, Antony J. Critical success factors for the successful implementation ofsix sigma projects in organizations [J]. The TQM Magazine, 2002, 14(2): 92-99.
[16] Kaur B, Aggrawal H. Exploration of success factors of information system [J].International Journal of Computer Science Issues, 2013, 10(1):226-235.
[17] Somers T M, Nelson K. The impact of critical success factors across the stages of enterprise resource planning implementations [C]//Proceedings of the 34th Annual Hawaii International Conference on System Sciences.[s.l.]:[s.n.], 2001, 8:1-10.
[18] Sabherwal R, Jeyaraj A, Chowa C. Information system success:Individual and organizational determinants [J]. Management Science, 2006, 52(12): 1894-1864.
[19] Holland C P, Light B. A critical success factors model for ERP implementation [J]. IEEE Software, 1999, 16(3): 30-36.
[20] 张喆,黄沛,张良.中国企业ERP实施关键成功因素分析:多案例研究[J]. 管理世界,2005(12):137-143.
[21] Umble E J, Haft R R, Umble M M. Enterprise resource planning: Implementationprocedures and critical success factors [J]. European Journal of Operational Research, 2003,146(2): 241-257.
[22] Al-Mashari M, Al-Mudimigh A, Zairi M. Enterprise resource planning: A taxonomy of critical factors [J]. European Journal of Operational Research, 2003, 146(2): 352-364.
[23] Nah F F, Lau J L, Kuang J, et al. Critical factors for successful implementation of enterprise systems [J]. Business Process Management Journal, 2001, 7(3): 285-296.
[24] 李盛云,熊励.基于知识转移的ERP实施方法与策略研究[J]. 计算机技术与发展, 2009, 19(4): 41-44.
[25] 饶李,陈智高.基于结构方程模型的信息系统关键成功因素和知识转移关系实证研究[J]. 信息系统学报, 2011(2): 11-21.
[26] 蒋东兴,许庆红,谢矜,等.高校信息化建设的一体化思路与实践[J].中国教育信息化, 2003(12): 36-38.
[27] Larsen Kai R T. A Taxonomy of antecedents of information systems success: Variable analysis studies [J]. Journal of Management Information Systems, 2003, 20(2): 169-246.
[28] Hussein R, Shahriza N, Karim A, et al. The impact of technological factors on information systems success in the electronic-government context [J]. Business Process Management Journal, 2007, 13: 613-628.
[29] 齐晓云,毕新华,于宝君,等.信息系统成功影响因素的阶段差异研究[J]. 软科学, 2011, 25(2): 36-39.
[30] Kamal M, Themistocleous M. A conceptual model for EAI adoption in an e-government environment [C]//Proceedings of the European and Mediterranean Conference on Information Systems. Costa Blanca, Alicante, Spain: [s.n.] 2006: 6-7.
[31] Davis F D, Bagozzi R P, Warshaw P R. User acceptance of computer technology: A comparison of two theoretical models [J]. Management Science, 1989, 35(8): 982-1003.
[32] Venkatesh V, Morris M G, Davis G B, et al. User acceptance of information technology: Toward a unified view [J]. MIS Quarterly, 2003, 27 (3): 425-78.
[33] Venkatesh V, Thong Y L J, Xin X. Consumer acceptance and use of information technology: Extending the unified theory of acceptance and use of technology [J]. MIS Quarterly, 2012, 36(1): 157-178.
[34] Sumner M. Critical success factors in enterprise wide information management systems projects [C]//Milwaukee: Americas Conference on Information Systems AMCIS. [s.l]:[s.n.], 1999, 9(27): 27.
[35] 仲秋雁,闵庆飞,吴力文.中国企业ERP实施关键成功因素的实证研究[J].中国软科学, 2004(2): 73-78.
[36] DeLone W H, McLean E R. The DeLone and McLean model of information systems success: A ten-year update [J]. Journal of Management Information Systems, 2003, 19(4): 9-30.
[37] 周平红.我国高等教育信息化水平测评与发展预测研究[D].武汉:华中师范大学, 2012.
[38] 左美云. 企业信息化主体间的六类知识转移[J].计算机系统应用, 2004(8): 72-74.
[39] 张晨,张朋柱,罗继峰,等. 信息系统项目治理研究述评[J].系统管理学报, 2015, 24(2): 153-163.
[2] Ahmad H, Francis A, Zairi M. Business process reengineering: Critical success factors in higher education[J]. Business Process Management Journal, 2007, 13(3):451-469.
[3] Shah M. Impact of management information systems (MIS) on school administration: What the literature says [J]. Procedia-Social and Behavioral Sciences, 2014, 116:2799-2804.
[4] 马春波.试论高校信息化建设中非技术因素的影响[J].中国高教研究, 2000(8):54-55.
[5] 梁培,韩锡斌,胡华,等.高校信息化评价的思路和方法研究[J].现代教育技术, 2008, 18(4):14-17.
[6] 张成洪,胡艳秋,张诚.基于资源视角的高校信息化影响因素及其实证研究[J].复旦学报(自然科学版), 2009, 48(2):271-276.
[7] 庞海芍.高校教学信息化的现状及影响因素分析——以北京某大学为例[J].电化教育研究, 2006(5):34-37.
[8] 孙艳丽.高校档案信息化建设的影响因素分析与对策研究[J].情报科学, 2012, 30(2):254-258.
[9] 陈凯泉,李逢庆,姜晓明. 高校信息化建设中虚拟研究组织发展的影响因素及对策选择[J].远程教育杂志, 2015(6):70-77.
[10] Nam T, Pardo T. Identifying success factors and challenges of 311-driven service integration: A comparative case study of NYC311 and philly 311[C]//Proceedings of the46th Hawaii International Conference on System Sciences.[s.l]:[s.n.], 2013:1953-1962.
[11] Catersels R, Helms R W, Batenburg R S. Exploring the gap between the practical and theoretical world of ERP implementations: Results of a global survey [C]//Proceedings of IV IFIP International Conference on Research and Practical Issues of Enterprise Information Systems, Rio Grande Do Norte. Brazil: [s.n.], 2010.
[12] Trkman P. The critical success factors of business process management [J]. International Journal of Information Management, 2010, 30(2):125-134.
[13] Chow T, Cao D B. A survey study of critical success factors in agile software projects [J]. Journal of Systems and Software, 2008, 81(6):961-971.
[14] Wong K Y. Critical success factors for implementing knowledge management in smalland medium enterprises [J]. Industrial Management & Data Systems, 2005, 105(3), 261-279.
[15] Coronado R B, Antony J. Critical success factors for the successful implementation ofsix sigma projects in organizations [J]. The TQM Magazine, 2002, 14(2): 92-99.
[16] Kaur B, Aggrawal H. Exploration of success factors of information system [J].International Journal of Computer Science Issues, 2013, 10(1):226-235.
[17] Somers T M, Nelson K. The impact of critical success factors across the stages of enterprise resource planning implementations [C]//Proceedings of the 34th Annual Hawaii International Conference on System Sciences.[s.l.]:[s.n.], 2001, 8:1-10.
[18] Sabherwal R, Jeyaraj A, Chowa C. Information system success:Individual and organizational determinants [J]. Management Science, 2006, 52(12): 1894-1864.
[19] Holland C P, Light B. A critical success factors model for ERP implementation [J]. IEEE Software, 1999, 16(3): 30-36.
[20] 张喆,黄沛,张良.中国企业ERP实施关键成功因素分析:多案例研究[J]. 管理世界,2005(12):137-143.
[21] Umble E J, Haft R R, Umble M M. Enterprise resource planning: Implementationprocedures and critical success factors [J]. European Journal of Operational Research, 2003,146(2): 241-257.
[22] Al-Mashari M, Al-Mudimigh A, Zairi M. Enterprise resource planning: A taxonomy of critical factors [J]. European Journal of Operational Research, 2003, 146(2): 352-364.
[23] Nah F F, Lau J L, Kuang J, et al. Critical factors for successful implementation of enterprise systems [J]. Business Process Management Journal, 2001, 7(3): 285-296.
[24] 李盛云,熊励.基于知识转移的ERP实施方法与策略研究[J]. 计算机技术与发展, 2009, 19(4): 41-44.
[25] 饶李,陈智高.基于结构方程模型的信息系统关键成功因素和知识转移关系实证研究[J]. 信息系统学报, 2011(2): 11-21.
[26] 蒋东兴,许庆红,谢矜,等.高校信息化建设的一体化思路与实践[J].中国教育信息化, 2003(12): 36-38.
[27] Larsen Kai R T. A Taxonomy of antecedents of information systems success: Variable analysis studies [J]. Journal of Management Information Systems, 2003, 20(2): 169-246.
[28] Hussein R, Shahriza N, Karim A, et al. The impact of technological factors on information systems success in the electronic-government context [J]. Business Process Management Journal, 2007, 13: 613-628.
[29] 齐晓云,毕新华,于宝君,等.信息系统成功影响因素的阶段差异研究[J]. 软科学, 2011, 25(2): 36-39.
[30] Kamal M, Themistocleous M. A conceptual model for EAI adoption in an e-government environment [C]//Proceedings of the European and Mediterranean Conference on Information Systems. Costa Blanca, Alicante, Spain: [s.n.] 2006: 6-7.
[31] Davis F D, Bagozzi R P, Warshaw P R. User acceptance of computer technology: A comparison of two theoretical models [J]. Management Science, 1989, 35(8): 982-1003.
[32] Venkatesh V, Morris M G, Davis G B, et al. User acceptance of information technology: Toward a unified view [J]. MIS Quarterly, 2003, 27 (3): 425-78.
[33] Venkatesh V, Thong Y L J, Xin X. Consumer acceptance and use of information technology: Extending the unified theory of acceptance and use of technology [J]. MIS Quarterly, 2012, 36(1): 157-178.
[34] Sumner M. Critical success factors in enterprise wide information management systems projects [C]//Milwaukee: Americas Conference on Information Systems AMCIS. [s.l]:[s.n.], 1999, 9(27): 27.
[35] 仲秋雁,闵庆飞,吴力文.中国企业ERP实施关键成功因素的实证研究[J].中国软科学, 2004(2): 73-78.
[36] DeLone W H, McLean E R. The DeLone and McLean model of information systems success: A ten-year update [J]. Journal of Management Information Systems, 2003, 19(4): 9-30.
[37] 周平红.我国高等教育信息化水平测评与发展预测研究[D].武汉:华中师范大学, 2012.
[38] 左美云. 企业信息化主体间的六类知识转移[J].计算机系统应用, 2004(8): 72-74.
[39] 张晨,张朋柱,罗继峰,等. 信息系统项目治理研究述评[J].系统管理学报, 2015, 24(2): 153-163.